Senior Communications & Growth Strategist, Community Platform

Airbnb; Sacramento (CA); On-site; USD 196,000 - 245,000; Full time

Job summary

Airbnb seeks a senior marketer/communications leader based in California to blend strategic storytelling with data-driven insights. You will craft messaging for new features, drive adoption, and support host success across channels, using AI tools daily to iterate quickly.

You will own positioning, collaborate with product, design, and growth teams, and guide campaigns across email, social, and in-product channels, ensuring alignment with Airbnb’s mission and community needs.

Qualifications

• 12+ years experience in marketing or communications, at a world class tech company or startup.
• Best-in-class verbal and written communicator; strong editorial acumen.
• Ability to translate complex product features and community policies into clear narratives.
• Portfolio of work to share.
• Ability to lead initiatives across a matrixed org and influence cross-functional teams.

Responsibilities

• Own positioning and launch communications plans for new features and updates.
• Develop campaigns, messaging frameworks, and oversee communications execution.
• Collaborate with channel owners to define editorial approach and messaging.
• Report on reach, engagement, and business metrics for campaigns.
• Partner with ops to manage sentiment dashboards and inform decisions.

Skills

Marketing

Communications

Writing

Cross-functional collaboration

Campaign management

Storytelling

Product marketing

Tools

AI tools

Job description

Airbnb seeks a senior marketer/communications leader based in California to blend strategic storytelling with data-driven insights. You will craft messaging for new features, drive adoption, and support host success across channels, using AI tools daily to iterate quickly.

You will own positioning, collaborate with product, design, and growth teams, and guide campaigns across email, social, and in-product channels, ensuring alignment with Airbnb’s mission and community needs.