Senior Commercial Enablement Lead - Remote

WCG Clinical, Inc.; Des Moines (IA); Remote; USD 82,000 - 128,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) with company match

Paid holidays

Job summary

WCG Clinical, Inc. is seeking a Commercial Enablement Senior Manager to drive revenue by equipping sales with training, tools, and processes for consistent field success.

You will partner with Product Marketing and leadership to align on market opportunities, messaging, and buyer experience across the go-to-market plan. The role emphasizes enabling field readiness through programs, onboarding, and scalable resources, while leveraging AI tools to improve workflows and insights across the

Qualifications

• 5+ years of experience in Sales Enablement, Commercial Excellence, Product Marketing, or related roles.
• Experience collaborating with Sales, Go-to-Market, and Product Marketing teams in life sciences B2B environments, preferably with clinical research experience.
• Proven ability to manage cross-functional collaboration and deliver programs in matrixed organization.
• Excellent communication, change management, analytical, facilitation, and storytelling skills.
• Prior experience using revenue enablement tools, such as HighSpot, Dock, Gong, Jiminny, Avoma.

Responsibilities

• Develop and manage the enablement roadmap and operationalize GTM plans to drive consistent execution, adoption, and performance across the field.
• Partner with commercial and GTM leaders to identify execution gaps and determine a prioritization process for balancing planned initiatives with emerging field requirements.
• Ensure enablement programs and resources reflect approved positioning, commercial processes, role requirements, and market priorities.
• Design and deliver role-relevant programs, workshops, and assessment that accelerates GTM readiness and field application.
• Ensure new-hire onboarding curriculums are up to date with the latest offerings and narratives to accelerate ramp time.
• Develop learning resources, sales playbooks, and process guidelines that support consistent execution.
• Leverage enablement and AI tools to enhance content, seller workflows, and scalable tools.
• Act as an expert user of Dock and Gong to improve access to information and customer-facing workflows.
• Equip leadership with coaching guidance, practice frameworks, and performance insights.
• Enable field teams to apply value narratives, sales plays, and processes in buyer interactions.
• Monitor usage and performance, provide insights and recommendations.
• Drive field communication and adoption updates; share success stories.
• Establish feedback loops to Product Marketing and leadership.
• Partner with Product Marketing on GTM readiness for launches, services, pricing, and campaigns.
• Translate positioning and insights into field-ready programs.
• Ensure messaging and enablement are aligned for consistent deals.
• Assess enablement impact through training completion, adoption, ramp time, and win rates; translate insights into actions.

Skills

Sales Enablement

Cross-functional collaboration

Communication

Analytical thinking

Storytelling

Education

Bachelor's degree in marketing, business administration, communication, life sciences, or related field

Tools

HighSpot

Dock

Gong

Jiminny

Avoma

Job description

WCG Clinical, Inc. is seeking a Commercial Enablement Senior Manager to drive revenue by equipping sales with training, tools, and processes for consistent field success.

You will partner with Product Marketing and leadership to align on market opportunities, messaging, and buyer experience across the go-to-market plan. The role emphasizes enabling field readiness through programs, onboarding, and scalable resources, while leveraging AI tools to improve workflows and insights across the