Senior Commercial Analytics & Forecasting Lead

Connected Internal Job Board; Sacramento (CA); On-site; CAD 154,000 - 181,000; Full time

Benefits offered by this job

Competitive Pay

Employee Discounts at Connected retail

Employee Assistance Program, PTO

Career Growth and Internal Advancement

Start-up industry experience

Job summary

Connected International, Inc. (Connected Cannabis Co.) is seeking a Senior Commercial Operations Analyst to deliver data-driven insights, forecasting, and business intelligence to the Commercial organization.

This role partners with the Director of Analytics under Finance to turn ERP, CRM, and market data into actionable recommendations that drive revenue growth and operational efficiency. The position does not own customer relationships but serves as the analytical partner responsible for

Qualifications

• Bachelor's degree in Business, Finance, Economics, Analytics, Data Science, or related field.
• 4–7 years of Commercial Operations, Sales Operations, Revenue Operations, BI, or Commercial Analytics experience.
• Advanced Microsoft Excel skills (Power Query, PivotTables, advanced formulas).
• Experience with ERP systems, CRM platforms, and BI tools (Power BI, Tableau, Looker).
• Experience with Headset, BDSA, Nielsen, Circana, or similar syndicated data preferred.
• Excellent analytical, communication, and presentation skills.
• 21 years & older

Responsibilities

• Develop, maintain, and automate commercial dashboards, scorecards, and KPI reporting across all markets.
• Analyze ERP, CRM, inventory, customer, and sales performance data to identify trends, risks, and revenue opportunities.
• Deliver weekly commercial business reviews highlighting performance, market changes, customer insights, and recommended actions.
• Prepare executive reporting for weekly, monthly, and quarterly business reviews.
• Develop forecasting models, sales projections, and revenue tracking tools.
• Monitor forecast accuracy and identify business risks requiring Commercial Leadership attention.
• Analyze purchasing behavior, assortment trends, inventory health, promotional effectiveness, and sales performance.
• Support territory planning, account segmentation, quota tracking, and performance measurement.
• Analyze syndicated data sources (Headset, BDSA, etc.) to evaluate market share, pricing, competitive activity, and assortment opportunities.
• Provide regular competitive intelligence and commercial recommendations.
• Maintain CRM integrity and reporting accuracy.
• Measure promotional ROI, trade investment effectiveness, and distribution performance.
• Identify opportunities to automate reporting and improve commercial processes.
• Partner with Finance, Marketing, Operations, Supply Chain, and Business Intelligence to ensure reporting consistency.
• Serve as the primary analytical partner to the VP of Commercial and State Sales Managers.
• Translate complex data into concise business recommendations.
• Support executive presentations, business cases, and special projects.

Skills

Advanced Excel

Data analysis

Commercial analytics

Presentation skills

Cross-functional collaboration

Education

Bachelor's degree in Business, Finance, Economics, Analytics, Data Science, or related field

Tools

ERP systems

CRM platforms

BI tools (Power BI, Tableau, Looker)

Job description

Connected International, Inc. (Connected Cannabis Co.) is seeking a Senior Commercial Operations Analyst to deliver data-driven insights, forecasting, and business intelligence to the Commercial organization.

This role partners with the Director of Analytics under Finance to turn ERP, CRM, and market data into actionable recommendations that drive revenue growth and operational efficiency. The position does not own customer relationships but serves as the analytical partner responsible for