Senior Analytics Strategist – Performance & Insights

AC1 McCann Relationship Mktg, LLC; United States; On-site; USD 80,000 - 110,000; Full time

Job summary

Omnicom Precision Marketing is seeking a Senior Analyst - Performance & Analytics to drive data-informed decisions for clients. The role requires deep analytics knowledge, strong communication with executives, and cross-functional collaboration to optimize digital performance.

You will translate complex data into actionable insights, lead QA initiatives, and work across Adobe Analytics, CRM Analytics, and Power BI in a fast-paced agency environment.

Qualifications

• Proficient in advanced web analytics platforms, with a strong Adobe Analytics background.
• Experience in CRM Analytics (Email).
• Experience across the digital ecosystem: web analytics, paid media, search, and social performance measurement.
• Strong executive communication skills for presenting to senior stakeholders and cross-functional teams.
• MS Office (Word, Excel, PowerPoint, Power BI) experience required.
• Bachelor's degree in Digital Marketing, Data Science, or Marketing preferred.
• Self-starter with 2–5 years of analytic experience in an agency or marketing environment a plus.
• Highly self-motivated and dependable, able to thrive both independently and in a team.

Responsibilities

• Serve as analytics SME, cultivating and maintaining strategic client relationships to drive data-informed decision-making.
• Demonstrate deep knowledge of the client's industry landscape, competitive positioning, and key business drivers to guide analytical strategy.
• Partner cross-functionally with internal stakeholders to uncover opportunities for analytics to inform initiatives.
• Translate complex data into clear, actionable insights and strategic recommendations for business objectives.
• Lead process optimization and quality assurance initiatives to elevate the client experience.
• Anticipate and troubleshoot analytical or data integrity issues, providing timely escalation and resolution strategies.
• Drive sophisticated analyses using Adobe Analytics and other tools across multi-channel digital ecosystems.
• Collaborate with Optimization Team to identify strategic testing and personalization opportunities.

Skills

Analytics proficiency

Executive communication

Multi-client management

Self-starter

Project management

Education

Bachelor's degree in Digital Marketing, Data Science, or Marketing

Tools

Adobe Analytics

CRM Analytics (Email)

Power BI

Excel

PowerPoint

Word

Job description

Omnicom Precision Marketing is seeking a Senior Analyst - Performance & Analytics to drive data-informed decisions for clients. The role requires deep analytics knowledge, strong communication with executives, and cross-functional collaboration to optimize digital performance.

You will translate complex data into actionable insights, lead QA initiatives, and work across Adobe Analytics, CRM Analytics, and Power BI in a fast-paced agency environment.