Senior Analytics Strategist – Data-Driven Growth

Publicis Collective; Chicago (IL); On-site; USD 73,000 - 101,000; Full time

Benefits offered by this job

Medical coverage

401k

Parental and family care leave

Job summary

Publicis Collective is seeking a Senior Analyst to shape data-driven marketing solutions for our clients. You will lead analytics projects, design experiments, and translate insights into actionable recommendations that drive strategic growth.

Collaborate with cross-functional teams across media, data, technology, and strategy to deliver measurable outcomes and innovative approaches to marketing analytics.

Qualifications

• 2+ years of experience in analytics, digital marketing, or data-driven consulting.
• Ability to independently work with and interpret large data sets from multiple sources.
• Strong analytical and quantitative skills with a track record of actionable insights.
• Familiarity with digital marketing methods and data-driven measurement.

Responsibilities

• Define and implement analytics projects including forecasting, scenario planning, test design, and reporting.
• Design and run test & learn experiments (A/B tests, lift studies) and interpret results for decisions.
• Build and maintain automated dashboards to track key performance metrics.
• Communicate findings clearly to team and clients and support data-driven marketing decisions.

Skills

Analytics

Data interpretation

Excel proficiency

Problem solving

Education

Degree in marketing or quantitative discipline

Tools

Tableau

Power BI

SQL

Job description

Publicis Collective is seeking a Senior Analyst to shape data-driven marketing solutions for our clients. You will lead analytics projects, design experiments, and translate insights into actionable recommendations that drive strategic growth.

Collaborate with cross-functional teams across media, data, technology, and strategy to deliver measurable outcomes and innovative approaches to marketing analytics.