Senior Marketing Analytics Lead - Flexible Work

Publicis Groupe ANZ; Atlanta (GA); On-site; USD 73,150 - 96,200; Full time

Benefits offered by this job

Adoption support

Pet adoption support

Wellness reimbursements

Tuition assistance

Flexible time off

Matching gifts

Work Your World

Employee resource groups

Job summary

Publicis Digital Experience in the United States seeks a Sr. Data Analyst to support analytic initiatives from conception to completion, delivering dashboards and reports for clients and internal stakeholders.

You will analyze digital marketing performance, work with Databricks, SQL, Python, and PySpark, collaborate across teams, ensure QA/QC, and manage multiple projects while providing strategic recommendations.

Qualifications

• Minimum 2 years of experience in marketing analytics field.
• Hands-on experience using Databricks, SQL, Python, and PySpark in an analytics environment.
• Proficient in Tableau or a similar data visualization tool.
• Strong planning, priority setting, and project management skills with experience managing multiple projects concurrently.
• Excellent verbal and written communication skills.
• Success in developing relationships within and across functional teams (including statistical, technical, and marketing resources).
• Highly motivated and collaborative.
• Strong technical skills.
• QA/QC-oriented with acute attention to detail.
• Effective organization and time-management skills.

Responsibilities

• Produce dashboards with Excel, Tableau, or other tools for routine reporting to clients and internal stakeholders.
• Analyze delivery and performance of digital marketing channels.
• Use Databricks, SQL, Python, PySpark, Excel, and other tools to analyze client programs.
• Design and execute ad hoc analyses with team members to answer performance questions.
• Collaborate with stakeholders to manage data logistics and enable project execution.
• Contribute to client-facing deliverables, presenting results and recommendations.
• Account for timeliness and quality of all assignments.
• Perform QA/QC on data and outputs to ensure accuracy.
• Manage multiple projects concurrently.

Skills

Databricks

SQL

Python

PySpark

Tableau

Project management

Communication

Attention to detail

Education

Master's degree in Statistics

Master's in Economics

Tools

Excel

SAS

Job description

Publicis Digital Experience in the United States seeks a Sr. Data Analyst to support analytic initiatives from conception to completion, delivering dashboards and reports for clients and internal stakeholders.

You will analyze digital marketing performance, work with Databricks, SQL, Python, and PySpark, collaborate across teams, ensure QA/QC, and manage multiple projects while providing strategic recommendations.