Senior Analytics Leader, Client Solutions

IME Mediabrands Worldwide, Inc.

United States

On-site

USD 120,000 - 140,000

Full time

4 days ago

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Job summary

Omnicom is seeking an experienced Analytics Leader to guide cross-functional teams in Healthcare Marketing analytics for HCP and DTC campaigns. You will drive measurement strategy, audience intelligence, and actionable insights that inform optimization and business decisions.

The role requires deep expertise in campaign measurement, omnichannel analytics, and the ability to translate complex data into clear storytelling for client discussions and executive reviews.

Qualifications

Healthcare Marketing Analytics experience with pharmaceutical or healthcare clients across HCP and DTC.
Strong understanding of HCP media ecosystems, patient marketing, and omnichannel engagement.
Experience developing campaign measurement strategies across HCP and DTC initiatives.

Responsibilities

Lead day-to-day analytics workflows across HCP and DTC initiatives.
Coordinate analytics deliverables across Business Analytics, Audience Intelligence, Data Science, and Data Management teams.
Present campaign performance reviews, measurement updates, QBRs, POVs, and strategic recommendations to client teams.

Skills

Healthcare Analytics

Omnichannel engagement

KPI development

Campaign measurement

Cross-channel attribution

Audience quality measurement

Education

Bachelor's degree in statistics, economics, engineering, computer science, mathematics, business, marketing, or related quantitative discipline

Tools

Tableau

SQL

Excel

Snowflake

Job description

The role requires deep expertise in campaign measurement, omnichannel analytics, and the ability to translate complex data into clear storytelling for client discussions and executive reviews.

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