Growth Analytics Lead: Data-Driven Campaign Insights

Socket.dev; New York (NY); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plan

Flex spending

Life insurance

Disability insurance

Employee discount program

Employee stock purchase program

Paid family benefits

Job summary

Omnicom Media in New York is seeking a senior analytics professional to act as a core analytics contact for campaigns, scaling holistic measurement across channels and guiding the team on client deliverables.

Responsibilities include creating measurement plans, managing analytics outputs, presenting insights to clients, and staying abreast of digital measurement methodologies and cross-channel attribution.

Qualifications

• 5+ years of experience in marketing or digital analytics, primarily website performance.
• Strong knowledge of digital marketing technologies, including ad servers, site-traffic partners, ad verification.
• Strong understanding of paid media landscape and ability to tell a data-driven story.
• Ability to communicate complex concepts to varied audiences.
• Mediabrands does not require a college degree.

Responsibilities

• Development of client-specific measurement plans.
• Manage day-to-day analytics workflow for the client.
• Present recommendations and actionable insights to the client, with team support.
• Explain emerging measurement methodologies and cross-channel attribution.
• Guide junior team members on storytelling and insights.

Job description

Omnicom Media in New York is seeking a senior analytics professional to act as a core analytics contact for campaigns, scaling holistic measurement across channels and guiding the team on client deliverables.

Responsibilities include creating measurement plans, managing analytics outputs, presenting insights to clients, and staying abreast of digital measurement methodologies and cross-channel attribution.