Senior Analytics Leader — Business Insights

OMD; Chicago (IL); On-site; USD 90,000 - 130,000; Full time

Job summary

Omnicom is seeking an Associate Director, Business Analytics to lead analytics efforts for client engagements. The role partners with planning and investment teams to deliver actionable insights and narratives that drive business outcomes.

You will mentor analysts, design measurement plans, and present results to clients both remotely and in person. We value deep expertise in marketing analytics, audience-driven strategies, and the ability to translate complex data into clear recommendations

Qualifications

• Strong knowledge of marketing analytics and data-driven advertising.
• Experience in integrated marketing related to media and/or customer journey development, including budgeting and forecasting.
• Proven leadership and client relationship abilities.
• Excellent communication and presentation skills; ability to translate complex problems into actionable programs.
• Ability to train and coach colleagues, manage projects, and handle ambiguity.

Responsibilities

• Build deep understanding of client strategic issues and competitive position.
• Ensure analytics lead to clear, actionable insights and narratives.
• Develop and execute measurement plans; ensure timely deliverables.
• Lead and mentor analysts and managers; present reports to clients.
• Contribute to consumer segmentation and audience identification/exploration.
• Design tests to measure incremental impact of media on outcomes.
• Collaborate with planning and investment teams on budgets and plans.

Skills

Marketing analytics

Audience-based marketing

Data-driven advertising

Leadership

Communication

Training & coaching

Project management

Ambiguity handling

Education

University degree

Job description

Omnicom is seeking an Associate Director, Business Analytics to lead analytics efforts for client engagements. The role partners with planning and investment teams to deliver actionable insights and narratives that drive business outcomes.

You will mentor analysts, design measurement plans, and present results to clients both remotely and in person. We value deep expertise in marketing analytics, audience-driven strategies, and the ability to translate complex data into clear recommendations