Senior Adobe Target & Experimentation Lead

Holistic Partners, Inc; Miami (FL); Hybrid; USD 120,000 - 150,000; Full time

Job summary

A leading digital marketing firm is seeking a Senior Adobe Target Strategist / Experimentation Lead to join their team in Miami or Miramar, FL. This hybrid role requires deep technical expertise in Adobe Target and a strong governance mindset to establish an Adobe Target Center of Excellence. The ideal candidate will lead high-impact experimentation initiatives while effectively communicating with stakeholders. The position leverages extensive experience in digital environments and analytics to drive optimization strategies.

Qualifications

• 7+ years of digital experimentation and optimization experience.
• 5+ years of deep, hands-on Adobe Target expertise.
• Proven experience scaling Adobe Target across multiple teams.
• Strong experience integrating Adobe Target with AEM.

Responsibilities

• Serve as both a hands-on practitioner and architect for Adobe Target COE.
• Design and operationalize the Adobe Target COE.
• Execute high-impact optimization initiatives.
• Translate data into actionable insights.

Skills

Digital experimentation and optimization

Adobe Target expertise

Ecommerce experience

Strong analytical skills

Executive communication

Tools

Adobe Target

Adobe Analytics

Adobe Experience Platform

Job description

A leading digital marketing firm is seeking a Senior Adobe Target Strategist / Experimentation Lead to join their team in Miami or Miramar, FL. This hybrid role requires deep technical expertise in Adobe Target and a strong governance mindset to establish an Adobe Target Center of Excellence. The ideal candidate will lead high-impact experimentation initiatives while effectively communicating with stakeholders. The position leverages extensive experience in digital environments and analytics to drive optimization strategies.