Senior Account Executive

GOBankingRates; United States; On-site; USD 74,000 - 160,000; Full time

Benefits offered by this job

Health & Wellness Insurance

401(k) Retirement Plan

Generous Paid Time Off

Annual Education Reimbursement

Wellness Reimbursement

Employee Discounts

Job summary

An established industry player is seeking a dynamic Senior Account Executive to drive revenue growth through strategic client relationships in the financial sector. In this pivotal role, you'll engage with clients, educate them on performance-driven solutions, and exceed sales targets. Your expertise in digital marketing and ad tech will be crucial as you navigate a fast-paced environment, ensuring client satisfaction and compliance. With a focus on professional development, this opportunity offers a comprehensive benefits package, including health and wellness programs, generous PTO, and educational reimbursement. If you're ready to make an impact in a thriving company, this role is perfect for you.

Qualifications

• 5+ years in sales or account management, especially in ad tech or digital media.
• Proven track record in performance-based digital media sales.

Responsibilities

• Build and manage client relationships to drive revenue growth.
• Negotiate client budgets and propose new initiatives.

Skills

Sales Management

Client Relationship Management

Negotiation Skills

Communication Skills

Digital Marketing

Ad Tech Knowledge

Data Analysis

Performance Marketing

Education

Bachelor's Degree

Tools

Salesforce

Job description

Direct message the job poster from GOBankingRates

Talent Partner (Tech) | People Person | Team Builder | Employer Branding l Org Restructuring

Mission and Goals

As a Senior Account Executive at GOBankingRates, you’ll drive revenue growth by building relationships with financial clients, focusing on both new business and upselling opportunities. Reporting to the EVP of Media & Strategy, you’ll lead high-impact client engagements, educate partners on performance-driven solutions, and exceed quarterly sales targets. Your work will center on understanding client KPIs, delivering results, and identifying new opportunities through data sharing and strategic planning. You’ll collaborate cross-functionally to ensure flawless execution and stay ahead of digital trends to fuel continued growth.

Objectives

• Build and manage a book of financial and related client revenue, consisting of both existing accounts and prospective clients to close and onboard.
• Meet and exceed quarterly revenue targets through consistent new sales and upselling activities.
• Conduct regular client-facing interactions including calls, office visits, lunches, networking, and educational meetings with top ad agencies and brands.
• Educate prospective clients on direct response, customer acquisition, content, and sponsorship opportunities.
• Ensure client satisfaction by deeply understanding KPIs, driving goal achievement, and maintaining compliance.
• Drive forward planning, encourage data sharing, and identify new opportunities to support CTI performance.
• Maintain accurate records of all accounts, opportunities, and prospects in Salesforce per team standards.
• Work closely with Sales Operations to delegate tasks, allowing you to focus on growth and strategic goals.
• Negotiate increases in client budgets by proposing new initiatives, products, and optimizations.
• Collaborate with Sales Ops and Product teams to develop new strategies, leveraging creative and landing page testing.
• Stay ahead of digital trends and lead internal and client education efforts on digital strategy, mobile, and technology.
• Facilitate onboarding of new clients.
• Stay informed on product updates, industry pricing, and competitive trends across display, mobile, and digital sales.
• Represent the company at client meetings, industry events, and conferences as needed.
• Monitor and analyze campaign performance reports, providing clients with actionable insights and recommendations.
• Coordinate with technical, legal, tracking, trafficking, compliance, and creative teams to ensure smooth execution.
• 5+ years of experience in sales or account management, specifically within the ad tech, digital media, or digital marketing industry.
• Proven track record of selling performance-based digital media, particularly to financial brands and companies aiming to reach audiences interested in personal finance and wellness.
• Deep understanding of the financial services landscape and performance-driven marketing.
• Strong client relationship management skills with a focus on long-term partnerships.
• Excellent communication, negotiation, and presentation skills.
• Proficiency with Salesforce and other sales enablement tools.
• Ability to thrive in a fast-paced, goal-oriented environment.
• Willingness to travel when needed

At Gen Digital, we are committed to supporting our employees' well-being and professional growth. Our comprehensive benefits package for U.S. team members includes:

• Health & Wellness – Access to medical, dental, and vision insurance plans, telemedicine services, and health savings accounts (HSAs).
• Financial Security – 401(k) retirement plan participation, company-paid life and accidental death & dismemberment (AD&D) insurance, plus opportunities to invest through our Employee Stock Purchase Plan (ESPP).
• Work-Life Balance – Generous paid time off (PTO), company holidays, and various leave options to support personal and family needs.
• Professional Development – Annual education reimbursement (up to $5,250) for job-related courses.
• Wellness Reimbursement – Up to $450 per year to cover fitness-related expenses.
• Additional Perks – Access to commuter spending accounts, legal assistance plans, family support services, and exclusive employee discounts.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Business Development, and Sales

• Industries

  Marketing Services, Advertising Services, and Technology, Information and Media

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