Senior ABM Lead — Pharma Accounts (Remote)

Diaceutics; Jersey City (NJ); Hybrid; USD 110,000 - 170,000; Full time

Benefits offered by this job

Remote/hybrid working options

Training and development programs

401K matched contribution

Healthcare (medical, vision, dental)

Job summary

Diaceutics PLC seeks a Senior ABM Marketing Lead to own the US ABM program end-to-end, coordinating with US Sales and UK-based execs. You will drive multi-channel, AI-enhanced engagement for top pharma accounts and partner closely with Sales to ensure alignment and measurable pipeline growth.

The role emphasizes experience with HubSpot and Salesforce, data-driven decision making, and a 7–10 year track record in B2B ABM/enterprise marketing within the US market.

Qualifications

• Must have: Experience targeting pharma and biotech audiences with US pharma industry understanding and ABM targeting using HubSpot and Salesforce.
• Data-literate: defends ABM pipeline attribution and account-engagement metrics.
• Writing: account-specific narrative and campaign content.
• Sales-partnership credibility: comfortable at forum level with senior US Sales leadership.
• Account-first instinct: fluent at reading named-account dynamics, buying centers and multi-threading opportunities.
• Direct US pharma, healthcare-data or life-sciences sector experience to run account-level conversations.
• 7–10 years B2B ABM / enterprise marketing experience.

Responsibilities

• Own the Diaceutics ABM program end-to-end: account selection, playbook build, engagement, multi-threading, pipeline attribution.
• Run Tier 1/2/3 named-account playbook: account research, engagement plans, campaign cadence, multi-channel delivery.
• Drive an AI-first approach to ABM with account research, personalization, content, live account triggers and activation to drive engagement.
• Partner Sales leaders on ABM–Sales operating model: joint account planning, SLA on handoffs, closed-loop reporting.
• Own ABM content and asset pipeline: bespoke account content, reference packs, campaign assets.
• Run ABM operating rhythm: weekly account review, monthly ABM–Sales forum, quarterly program review.
• Partner the Marketing Operations Specialist on HubSpot and Salesforce configuration for ABM targeting and attribution.

Skills

ABM expertise

HubSpot

Salesforce

Account-based marketing

Campaign management

Data-driven

Cross-functional collaboration

Tools

HubSpot

Salesforce

Job description

Diaceutics PLC seeks a Senior ABM Marketing Lead to own the US ABM program end-to-end, coordinating with US Sales and UK-based execs. You will drive multi-channel, AI-enhanced engagement for top pharma accounts and partner closely with Sales to ensure alignment and measurable pipeline growth.

The role emphasizes experience with HubSpot and Salesforce, data-driven decision making, and a 7–10 year track record in B2B ABM/enterprise marketing within the US market.