School of Computing, Marketing and Recruitment Specialist

University of South Alabama; Mobile (AL); On-site; USD 45,000 - 65,000; Full time

Job summary

University of South Alabama’s School of Computing is hiring a Marketing and Recruitment Specialist to enhance communications, drive engagement, and grow enrollment. You will collaborate with the Marketing and Communications office, Enrollment Services, and the SoC Dean and faculty to craft and measure targeted marketing messages for prospective students, alumni, and the community.

The role requires developing campaigns, producing news and features, and managing social media content to strengthen

Qualifications

• Bachelor’s degree from an accredited institution and two years of directly related experience.

Responsibilities

• Develops and executes strategies and tactics that enhance communications, creates engagement among target audiences, and builds awareness and enrollment within USA School of Computing.
• Collaborates with Marketing, Enrollment Services, and the SoC Dean and faculty to plan, write, disseminate, and measure marketing messages for prospective and current students, alumni, and community audiences.
• Produces and distributes news, features, marketing materials, and social media content.
• Serves as liaison between SoC and Marketing/Communications to meet school marketing needs within the University brand guidelines.
• Plans and executes marketing campaigns for undergraduate and graduate recruitment highlighting programs and career opportunities.
• Increases SoC visibility in the community through events and targeted advertising and develops outreach to other higher education institutions.
• Creates a variety of marketing materials including news, features, websites, e-news, presentations, brochures, and more.

Skills

Marketing communications

Social media management

Enrollment marketing

Brand alignment

Education

Bachelor’s degree

Job description

Posting Details

Position Information

Position Number

006506

Position Title

School of Computing, Marketing and Recruitment Specialist - 006506

Division

Academic Affairs

Department

430100 - Dean-Computing

Minimum Qualifications

Bachelor’s degree from an accredited institution as approved and accepted by the University of South Alabama and two years of directly related experience.

Preferred Qualifications

Job Description Summary

The University of South Alabama’s School of Computing is seeking to hire a School of Computing, Marketing and Recruitment Specialist. Interested candidates should apply to be considered.

Essential Functions

These are the job duties required of the position.

Essential Functions

• Develops and executes strategies and tactics that enhance communications, creates engagement among target audiences, and builds overall awareness, engagement, and enrollment within USA School of Computing (SoC).
• Works directly with the USA Office of Marketing and Communications, USA Office of Enrollment Services, and the SoC Dean, faculty and staff to plan, write, disseminate and measure the impact of compelling marketing messages targeted at prospective and current students, alumni, the larger community and other audiences about the opportunities, programs, people and events of the SoC.
• Works independently to produce, edit and distribute news, features, print and electronic marketing materials and social media content as appropriate.
• Acts as primary liaison between the SoC and the central Office of Marketing and Communications, ensuing that the marketing and communication needs of the school are met within the context of the overall University brand and marketing standards.
• Plans effective use of central marketing resources in support of these efforts.
• Works with the Dean, faculty, and staff of SoC to plan marketing strategies and campaigns for undergraduate and graduate recruitment that feature academic programs and highlights career opportunities and alumni outcomes associated with the school to prospective students in local, state and regional markets.
• Enhances the visibility of SoC in the community through effective marketing and advertising of public and special events such as lectures, symposia, presentations and performances.
• Plans, writes, edits, produces and disseminates a variety of marketing communications materials, including news and features for print magazines, press releases, copy for websites and e-news, copy for PowerPoint presentation, and copy for brochures and other marketing materials.
• Plans and executes effective advertising strategies that support the goals of the school including development of advertising plans and budgets.
• Builds and enhances the websites and social media presence of the school in accordance with best practices and in alignment with USA’s strategic marketing goals.
• Plans, manages and coordinates social media activities, including creating, scheduling and monitoring posts and updates and engages with and responds to social media audiences.
• Ensures websites are kept up to date and are relevant to target audiences.
• Assists with the scripting and development of video content, including department or program-specific videos for web or social media.
• Identifies pools of students that are suitable for SoC recruitment.
• Develops and maintains a contact list of prospective students.
• Devises a routine for outreach communications to prospective students.
• Develops communications to other higher education learning institutions.
• Sets up and attends recruiting meetings and presentations locally and regionally.
• Maintains SoC recruiting materials.
• Proposes and executes SoC recruiting promotional activities, including advertising/
• Maintains and administers SoC scholarship applications.
• Generates biannual newsletters for teachers and counselors.
• Assists in event planning, such as tailgating, advisory board, donor, and scholarship events.
• Coordinates student engagement opportunities through the SoC Student Ambassador program.
• Regular and prompt attendance.
• Ability to work schedule as defined and additional hours as required.
• Related duties as required.

Posting Information

Number of Vacancies

1

Job Open Date

11/05/2026

Open Until Filled

Yes

Working Days

Monday - Friday

Working Hours

8:00 a.m. - 5:00 p.m.

Job Location

Main Campus

Full-time or Part-Time

Full Time

Regular or Temporary

Regular