Enrollment & Marketing Specialist – School of Computing

University of South Alabama; Mobile (AL); On-site; USD 45,000 - 65,000; Full time

Job summary

University of South Alabama’s School of Computing is hiring a Marketing and Recruitment Specialist to enhance communications, drive engagement, and grow enrollment. You will collaborate with the Marketing and Communications office, Enrollment Services, and the SoC Dean and faculty to craft and measure targeted marketing messages for prospective students, alumni, and the community.

The role requires developing campaigns, producing news and features, and managing social media content to strengthen

Qualifications

• Bachelor’s degree from an accredited institution and two years of directly related experience.

Responsibilities

• Develops and executes strategies and tactics that enhance communications, creates engagement among target audiences, and builds awareness and enrollment within USA School of Computing.
• Collaborates with Marketing, Enrollment Services, and the SoC Dean and faculty to plan, write, disseminate, and measure marketing messages for prospective and current students, alumni, and community audiences.
• Produces and distributes news, features, marketing materials, and social media content.
• Serves as liaison between SoC and Marketing/Communications to meet school marketing needs within the University brand guidelines.
• Plans and executes marketing campaigns for undergraduate and graduate recruitment highlighting programs and career opportunities.
• Increases SoC visibility in the community through events and targeted advertising and develops outreach to other higher education institutions.
• Creates a variety of marketing materials including news, features, websites, e-news, presentations, brochures, and more.

Skills

Marketing communications

Social media management

Enrollment marketing

Brand alignment

Education

Bachelor’s degree

Job description

University of South Alabama’s School of Computing is hiring a Marketing and Recruitment Specialist to enhance communications, drive engagement, and grow enrollment. You will collaborate with the Marketing and Communications office, Enrollment Services, and the SoC Dean and faculty to craft and measure targeted marketing messages for prospective students, alumni, and the community.

The role requires developing campaigns, producing news and features, and managing social media content to strengthen