Salesforce Marketing Cloud/Data Cloud Administrator

Herzing University; Nashville (TN); Remote; USD 81,000 - 111,000; Full time

Job summary

An established institution is seeking a Salesforce Marketing Cloud/Data Cloud Administrator to oversee its marketing technology operations. This role involves ensuring alignment with IT strategies, managing data integrity, and providing solutions tailored to business needs. The ideal candidate will have a strong analytical mindset and experience with SQL and ETL tools. Join a diverse and inclusive environment where your contributions will be valued and have a significant impact on the effectiveness of the institution's marketing efforts. If you're passionate about leveraging technology to drive business outcomes, this opportunity is perfect for you.

Benefits

Tuition waiver and reimbursement

Health insurance

Paid time off

Retirement savings plan with company match

Qualifications

• 2+ years of experience with Marketing Cloud platform.
• Expertise in Marketing Cloud as an administrator or architect.
• Experience with ETL or middleware tools.

Responsibilities

• Align marketing technology strategy with IT strategy.
• Collaborate with IT on system architecture for Marketing and Data Cloud.
• Create and run analytics reports to measure campaign effectiveness.

Skills

Salesforce Marketing Cloud

Data Cloud

SQL

ETL tools

Analytical skills

Education

Bachelor's Degree

Tools

Marketing Cloud

Data Cloud

Job description

To participate in a remote work arrangement, employees must reside in the United States. No remote work arrangement will be considered for working from outside the United States.

If you are a current employee, faculty or adjunct instructor at Herzing University (not a Contractor or temporary employee through a staffing agency), please click here to log in to UKG and then navigate to Menu > Myself > My Company > View Opportunities to apply using the internal application process.

The Salesforce Marketing Cloud/Data Cloud Administrator will manage and oversee the administrative operations of Herzing University's Salesforce Marketing Cloud and Data Cloud ecosystems.

Education/Experience Requirements:

• Bachelor's Degree or equivalent work experience required.
• 2+ years of experience working on the Marketing Cloud platform required.
• Expertise in Marketing Cloud as an administrator, architect, or advanced developer with working knowledge of connectors, data extensions, and API integrations with external systems.
• Strong analytical mindset with experience leveraging data to drive business outcomes.
• Experience with ETL or middleware tools.
• Prior experience working in Data Cloud administrator or architect roles preferred.
• Marketing Cloud and/or Data Cloud Certifications preferred.

Pay: Compensation is determined based on qualifications, experience, and circumstances of each hire. It is uncommon for new employees to start near the top of the salary range. We offer a comprehensive benefits package, including a tuition waiver and reimbursement program, health insurance, paid time off, and a retirement savings plan with company match. The salary range for this position is $81,400 to $110,200. Click Here to learn more about careers at Herzing University.

Responsibilities:

• Ensure that the marketing technology strategy and implementation are aligned with the overall IT strategy.
• Collaborate with IT to design, oversee, and configure technical architecture of systems utilizing the Marketing Cloud and Data Cloud platforms.
• Build and/or run analytics reports and dashboards to provide visibility into marketing campaign/email results and measure effectiveness.
• Create Data Cloud and Marketing Cloud segments and automations.
• Collaborate with external teams including IT stakeholders on integrations, security, and data governance.
• Provide Salesforce Marketing Cloud and Data Cloud solutions to meet business needs including design, configuration, and testing activities.
• Assist in Salesforce Marketing Cloud and Data Cloud in the following areas:
• Database Management/Cleanup and Analytics: Ensure data integrity, security, visibility, and compliance related to management and cleanliness of Data Cloud and Marketing Cloud data.
• Writing, running, and maintaining SQL queries and automations: Develop SQL queries and automations to maintain Data Cloud and Marketing Cloud system stability and data accuracy.
• Creating and running ongoing analytics reports: Systematically create and/or run Marketing Cloud and/or Data Cloud analytics reports related to marketing automations.

Herzing University is committed to providing a diverse environment and is dedicated to fostering a culture and atmosphere of mutual respect. It provides an inclusive and collegial community where individuals are valued, heard, and empowered to contribute to the effectiveness of the institution.

PHYSICAL REQUIREMENTS:

• Must be able to remain in a stationary position most of the time.
• Must be able to occasionally move around the work location.
• Constantly operates office and/or teaching equipment which may include computers, copiers, fax machines, audio/visuals.
• Frequently uses voice and hearing to communicate with students, staff, or colleagues face-to-face or over the telephone.
• Visually or otherwise identify, observe, and assess.
• Occasionally move, carry, or lift 10 pounds.
• Must be willing to occasionally travel to Milwaukee, WI - Herzing University Home Office.

It is the university's practice to recruit and hire without discrimination because of skin color, gender, religion, LGBTQi2+ status, disability status, age, national origin, veteran status, or any other status protected by law. https://www.herzing.edu/about/diversity

Herzing University prohibits sex-based discrimination in any education program or activity that it operates. Individuals may report concerns or questions to the Title IX Coordinator. The notice of nondiscrimination is located at https://www.herzing.edu/title-ix.