Sales Operations Coordinator — GTM & AI-Driven Growth

Sifted; Overland Park (KS); On-site; USD 52,000 - 76,000; Full time

Job summary

Sifted is seeking a Sales Operations Coordinator to support day-to-day CRM hygiene, data integrity, and reporting. You’ll work closely with the sales team and GTM Engineering to route leads, maintain dashboards, and drive pipeline accuracy.

The role is an entry point into Revenue Operations, offering hands-on exposure to Salesforce, pipeline analytics, and sales tooling while you grow toward a GTM Engineering career path.

Qualifications

• 0-2 years of experience in a Sales, Sales Operations, or Customer-facing role (internships count).
• Comfort navigating and updating records in Salesforce or a similar CRM.
• Strong Excel or Google Sheets skills (sorting, filtering, basic formulas, pivot tables).
• High attention to detail and a strong sense of ownership over data accuracy.
• Clear, professional communication - comfortable fielding questions from reps and sales leadership.
• Ability to juggle multiple requests, prioritize, and follow through in a fast-paced environment.
• Genuine interest in how sales teams operate and a desire to grow into a Sales/GTM Engineering career path.
• Demonstrated willingness to use AI tools to work faster and smarter.

Responsibilities

• Maintain day-to-day CRM (Salesforce) hygiene: updating records, cleaning up duplicates, correcting stage/field errors, and keeping account, contact, and opportunity data accurate and current.
• Support lead and opportunity routing, assignment, and follow-up so reps always have clean, actionable pipeline.
• Serve as first-line support for reps’ day-to-day CRM and sales tool questions - access issues, data errors, "how do I..." requests - and elevate more complex system issues to the GTM Engineering team.
• Build and maintain standard sales reports and dashboards (pipeline coverage, activity, stage aging, quota attainment) and pull ad hoc reports for sales leadership as requested.
• Help prepare data and materials for weekly pipeline reviews, forecast calls, and deal desk requests.
• Assist with onboarding new sales reps to the CRM and sales engagement tools (e.g., sequences, templates, call/email logging).
• Monitor data entry compliance and coach reps on process adherence and CRM best practices.
• Support basic administration tasks in sales engagement and enrichment tools under the guidance of the GTM Engineering team (list building, sequence enrollment, data enrichment requests).
• Flag recurring data quality issues, process bottlenecks, or reporting gaps to the GTM Engineering team and help test fixes before they roll out.
• Assist with special projects such as territory or account list updates, sales contests/SPIF tracking, and CRM data cleanup initiatives.

Skills

CRM ownership

Data accuracy

Excel/Sheets

Communication

Prioritization

AI tools usage

Tools

Salesforce

Excel

Google Sheets

Job description

Sifted is seeking a Sales Operations Coordinator to support day-to-day CRM hygiene, data integrity, and reporting. You’ll work closely with the sales team and GTM Engineering to route leads, maintain dashboards, and drive pipeline accuracy.

The role is an entry point into Revenue Operations, offering hands-on exposure to Salesforce, pipeline analytics, and sales tooling while you grow toward a GTM Engineering career path.