Sales Development Representative

Alice; San Francisco (CA); On-site; USD 130,000 - 148,000; Full time

Job summary

Alice is seeking a Sales Development Representative to fuel new customer acquisition for our GenAI Safety Services portfolio in New York, NY. You will own the top of the funnel from first touch to qualified meeting, partnering with Account Executives to position Alice as a long-term strategic partner.

You will engage with senior stakeholders at frontier AI labs, GenAI-native companies, and hyperscalers, selling the value of AI safety programs, red teaming and model evaluation.

Qualifications

• 3–4 years in sales development or similar outbound role with a quota
• Strong ability to write high-converting email copy and craft outreach sequences
• Autonomous, self-motivated with problem-solving mindset
• Exceptional communication and collaboration across teams to refine processes
• Strong time-management skills in a fast-paced, dynamic environment
• Entrepreneurial, growth-oriented mindset with a will to win

Responsibilities

• Drive growth through inbound and outbound prospecting to generate sales leads
• Contribute to and learn from the Sales Playbook and Tech Stack
• Educate and develop leads via phone, emails, events, webinars, and campaigns
• Map and understand lead generation processes, supporting marketing activities
• Create email sequences and perform cold outreach to frontier AI labs, GenAI-native companies, and hyperscalers
• Conduct follow-up calls and emails to secure meetings

Skills

Commercial & Prospecting

Outbound Copywriting

Self-Direction

Interpersonal Skills

Organization & Adaptability

Growth Mindset

Tools

Salesforce

HubSpot

Outreach

Salesloft

Job description

Sales Development Representative

• Sales
• New York, USA
• Full-time

Description

Alice partners with the world's leading AI labs and GenAI-native companies to help them build safer, more trustworthy models. We're looking for a Sales Development Representative to fuel new customer acquisition across our GenAI Safety Services portfolio.

In this role, you will own the top of the sales funnel for new GenAI customers - from first touch to qualified meeting - working closely with our Account Executives to position Alice as a long-term strategic partner. You'll engage with senior business, product, research, and safety stakeholders at frontier AI labs, GenAI-native companies, and hyperscalers, helping them understand how AI safety, red teaming, and model evaluation programs can support their most critical initiatives.

This role is ideal for someone who thrives in complex, consultative sales environments and is excited to sell into fast-moving, frontier-AI organizations.

Responsibilities

• Drive Alice's growth through inbound and outbound prospecting efforts, generating sales leads that will turn into opportunities and closed business.
• Learn from our well-seasoned sales team and help build out our world-class Sales Playbook and Tech Stack.
• Educate and develop leads through inbound or outbound prospecting via phone calls, emails, events, webinars, and assorted campaigns.
• Identify and develop an in-depth understanding of each lead generation process, supporting marketing activities, prospect touch-points, and the handoff to an Account Executive.
• Generate email sequences, and make cold calls to map and penetrate accounts across frontier AI labs, GenAI-native companies, and hyperscalers.
• Conduct follow-up calls and emails until meetings are set.

Requirements

Must-Have Qualifications:

• Commercial & Prospecting Experience: 3–4 years in sales development or a similar outbound commercial role, with a proven track record of achieving and exceeding targets in a quota-carrying role.
• Outbound Execution & Copywriting: Strong ability to write high-converting email copy and build effective outreach sequence campaigns.
• Self-Direction & Problem-Solving: Ability to work autonomously, self-source solutions, and take a self-motivated, results-driven approach to prospecting.
• Interpersonal & Relationship Building: Exceptional communication skills with a track record of collaborating across teams to refine processes and workflows.
• Organization & Adaptability: Strong time management skills and comfort operating in a fast-paced, dynamic environment.
• Mindset & Drive: High intelligence, strong work ethic, and an entrepreneurial, growth-oriented mindset.

Nice-to-Have Qualifications:

• Industry Experience: Background in AI, Machine Learning, or cybersecurity.
• Target Audience Familiarity: Experience selling directly to technical personas (engineering, research, or security leadership).
• Environment: Previous experience working within a fast-growing, early-stage startup.
• Tech Stack: Hands-on experience with CRM platforms and sales engagement tools (e.g., Salesforce, HubSpot, Outreach, Salesloft).

The salary range for this role is $130k to $148k OTE and stock options - Range may vary based on experience. Salary at the time of offer will be commensurate with experience.

About Alice

Alice is a trust, safety, and security company built for the AI era. We safeguard the communicative technologies people use to create, collaborate, and interact—whether with each other or with machines.

In a world where AI has fundamentally changed the nature of risk, Alice provides end-to-end coverage across the entire AI lifecycle. We support frontier model labs, enterprises, and UGC platforms with a comprehensive suite of solutions: from model hardening evaluations and pre-deployment red-teaming to runtime guardrails and ongoing drift detection.