Sales Development Representative

Market Better; Philadelphia (Philadelphia County); Remote; USD 40,000 - 50,000; Full time

Benefits offered by this job

Remote work

Job summary

Market Better, a B2B growth marketing agency near Philadelphia, is seeking a Sales Development Rep (SDR) to convert replies into meetings. You will initiate and respond to campaigns, maintain timely follow-ups, and coordinate with multiple client programs using GoHighLevel, Slack, and Google Workspace.

You will work remotely with a founder and ops lead, building a pipeline and shaping messaging based on outcomes.

Qualifications

• 2+ years of SDR/BDR or appointment-setting with daily calling.
• Comfortable with phone-first outreach to unfamiliar prospects.
• Organized enough to manage multiple programs without losing track.
• Experience with GoHighLevel, Slack, and Google Workspace; Instantly or HeyReach a plus.

Responsibilities

• Call prospects who reply to campaigns the same day.
• Reply within the same email or LinkedIn thread as the client sender.
• Follow up every four days by phone, email, or LinkedIn until a meeting is booked or lead nurtures.
• Keep lead statuses and notes current in the tracking sheet.
• Manage several client programs simultaneously to drive new leads and booked calls.
• Share objections and questions from calls to improve messaging.

Skills

Cold calling

Follow-up

Lead qualification

CRM proficiency

Tools

GoHighLevel

Slack

Google Workspace

Instantly/HeyReach

Job description

Sales Development Rep (SDR) at Market Better

Market Better is a B2B growth marketing agency outside Philadelphia. We run content and lead generation for our clients. Video and flywheel content brings the right people in, inbound marketing captures them, outbound reaches the ones who don't come to us on their own, and the meetings that result feed new topics back into the content. The system works in four steps:

• Content. We produce the client's video (YouTube, LinkedIn, podcasts, short form, social posts).
• Inbound. Lead magnets and landing pages turn viewers into contacts.
• Outbound. Cold email, LinkedIn, and phone campaigns go out in the client's name to people who fit their ideal customer profile.
• Meetings Booked. Replies and signals from steps 2 and 3 get worked until a meeting is booked.

What outbound looks like here

Every client has its own program with its own campaigns, its own sender, and its own tab in our tracking sheet. Email runs through Instantly. LinkedIn runs through HeyReach. Every reply lands in a Slack channel within minutes, labeled by client and campaign. The SDR watches that channel and works each reply from first response to booked meeting.

What you'll do

• Call prospects who reply to our campaigns the same day the reply comes in.
• Reply in the same email or LinkedIn thread as the client's sender.
• Follow up every four days by phone, email, or LinkedIn until a meeting is booked or the lead goes to nurture. Each follow-up adds something new.
• Keep lead statuses and dated notes current in the tracking sheet.
• Manage several client programs at once, driving new leads and booked calls.
• Share objections and questions from calls so we can improve the messaging and content.

Targets

• Respond to positive replies the same day.
• Book meetings within 4 days of first contact.
• Keep the show rate at 75% or higher.
• Help each client get 7-10+ booked meetings per month

Requirements

• 2+ years as an SDR, BDR, or appointment setter in a role where you were making calls daily.
• Comfortable on the phone with people who don't know you.
• Organized enough to run multiple programs without losing track of anyone.
• Experience with GoHighLevel, Slack, and Google Workspace. Instantly or HeyReach is a plus. We will train you on anything you haven't used.

Compensation and setup

• $40k-$50k base with OTE ranging from $60k-$70k
• This is a remote position
• The campaigns are already running and producing replies. Your job is to convert replies into meetings.
• Small team. You will work directly with the founder and our ops lead. There is room to grow into running outbound for the agency.