Sales Development Representative

Digital Waffle; New York (NY); On-site; USD 80,000 - 110,000; Full time

Job summary

Digital Waffle is hiring SDR/BDR roles in New York, offering exposure to fast-growing YC-backed startups with a clear runway into closing roles. You’ll join outbound efforts to build pipeline and collaborate closely with founders as part of a high-velocity GTM motion.

Salary ranges from $80,000 to $110,000 OTE, plus equity on most roles, with New York as the location. This is a real opportunity to grow into an AE seat within 12–18 months.

Qualifications

• 1 to 3 years in SDR/BDR roles, ideally in SaaS or tech.
• Track record of hitting meetings or pipeline targets with measurable results.
• Confidence on the phone and in writing, with resilience to stay sharp.
• Curious, coachable and quick to pick up new tooling, ICPs and messaging.
• Ambition to move into an AE role within 12–18 months.

Responsibilities

• Prospect into target accounts across email, phone and LinkedIn.
• Book qualified meetings for AEs that convert into pipeline.
• Research buyers and personalise outreach rather than blasting templates.
• Use Apollo, Clay and Outreach to work smart on volume.
• Feed what’s working back into sales and marketing to improve the motion.
• Partner with AEs on target account strategy and multi-threading.
• Own your numbers, reporting and improvement loop.

Skills

Prospecting

Hunter mentality

Communication

Tools

Apollo

Clay

Outreach

Job description

Multiple YC-backed startups are hiring SDRs and BDRs to help scale their sales teams, with real exposure to strong founders and a clear runway into a closing role.

These are proper outbound roles, not list-ticking ones. You’ll prospect into target accounts, build pipeline that AEs can actually close and sit close enough to founders to see how the business thinks about GTM. If you want to grow into an AE seat, these are the kinds of environments where that happens fast.

Role: SDR / BDR

Salary: $80,000 - $110,000 OTE, plus equity on most roles

Location: New York

What you’ll be doing:

• Prospect into target accounts across email, phone and LinkedIn
• Book qualified meetings for account executives that actually convert into pipeline
• Research buyers properly and personalise outreach rather than blasting templates
• Use modern tooling like Apollo, Clay and Outreach to work smart on volume
• Feed what’s working (and what isn’t) back into sales and marketing so the motion keeps improving
• Partner with AEs on target account strategy and multi-threading
• Own your numbers, your reporting and your own improvement loop

What you’ll need:

• 1 to 3 years in an SDR or BDR role, ideally in SaaS or tech
• A track record of hitting meeting or pipeline targets, with the numbers to show for it
• Confidence on the phone and in writing, with the resilience to keep both muscles sharp
• Curious, coachable and quick to pick up new tooling, ICPs and messaging
• Clear ambition to move into an AE role within the next 12 to 18 months

Nice to have:

• Prior startup experience, especially as an early SDR hire
• Experience selling AI, developer tools or technical SaaS
• Exposure to Clay, signal-based outbound or more technical prospecting workflows

This role would suit an SDR who wants small team visibility, meaningful equity and a credible path into an AE seat inside a well-funded startup.