Sales Development Representative

Primis; Clearwater (FL); On-site; USD 63,000 - 77,000; Full time

Job summary

Primis in Clearwater, FL is seeking a Sales Development Representative (SDR) to drive early sales activity. You will identify and qualify prospective customers, conduct outbound outreach, respond to inbound inquiries, and articulate how our software solutions meet client needs.

You will collaborate with sales and marketing to fuel campaigns and build an accurate CRM pipeline. The role requires strong communication, resilience, and a proactive, target-driven mindset, with exposure to a scaling

Qualifications

• Bachelor’s degree or equivalent experience.
• Strong communication and interpersonal skills.
• Organised, proactive, and target-driven mindset.
• Comfortable with outbound outreach and prospecting.
• Resilient and persistent approach.
• Familiarity with CRM tools and sales platforms is a plus.

Responsibilities

• Identify and qualify prospective customers
• Conduct outbound outreach (calls, emails, LinkedIn) to engage new prospects
• Respond to and qualify inbound enquiries
• Communicate how the company’s software solutions can support client needs
• Work closely with sales and marketing on campaigns and targeting
• Maintain accurate activity and pipeline tracking in CRM systems
• Build and execute structured prospecting plans
• Volume of qualified opportunities generated
• Conversion of leads into sales meetings/demos
• Contribution to pipeline growth
• Consistent activity against outreach targets

Skills

Communication

Prospecting

Outbound outreach

CRM familiarity

Education

Bachelor's degree or equivalent experience

Tools

CRM tools

Job description

Location: Clearwater, Florida - 4 days onsite

45k base (70k on target earnings)

We’re working with a fast-growing, global software company that develops solutions used by organisations worldwide to improve how they manage risk, compliance, and security. With a strong presence in the market and continued investment in growth, they’re expanding their commercial team.

The Role

As a Sales Development Representative (SDR), you’ll support the early stages of the sales process by identifying and engaging potential customers, qualifying interest, and generating opportunities for the sales team.

This role is ideal for someone looking to build a career in sales within a modern, product-led environment.

• Identify and qualify prospective customers
• Conduct outbound outreach (calls, emails, LinkedIn) to engage new prospects
• Respond to and qualify inbound enquiries
• Communicate how the company’s software solutions can support client needs
• Work closely with sales and marketing on campaigns and targeting
• Maintain accurate activity and pipeline tracking in CRM systems
• Build and execute structured prospecting plans
• Volume of qualified opportunities generated
• Conversion of leads into sales meetings/demos
• Contribution to pipeline growth
• Consistent activity against outreach targets
• Bachelor’s degree or equivalent experience
• Strong communication and interpersonal skills
• Organised, proactive, and target-driven mindset
• Comfortable with outbound outreach and prospecting
• Resilient and persistent approach
• Familiarity with CRM tools and sales platforms is a plus
• Interest in working within a software/technology environment
• Join a scaling international software business
• Clear progression into closing or account management roles
• Supportive and collaborative team culture
• Exposure to a high-demand, evolving market