Retail Vertical Product Marketing Manager — Growth & Revenue

TikTok Inc.

San Francisco (CA)

Hybrid

USD 121,600 - 220,400

Full time

14 days+

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Benefits offered by this job

Medical, dental, and vision insurance
401(k) savings plan with company match
Paid parental leave
Paid time off

Job summary

TikTok is looking for a Vertical Product Marketing Manager within the Retail vertical. This role involves strategizing and executing go-to-market plans for TikTok's advertising solutions, aiming to drive revenue growth and client adoption.

The ideal candidate will have over 5 years of experience in direct sales and product marketing, with a proven track record in the advertising technology space. Strong collaboration with sales and product teams is essential.

Qualifications

  • 5+ years of experience in direct sales, product marketing, strategy, or product management with advertising technology products.
  • Experience partnering with and influencing product teams and engineering to represent market requirements.
  • Experience developing go-to-market strategies.

Responsibilities

  • Plan and lead a Retail go-to-market strategy.
  • Partner closely with the Sales team to understand user pain points.
  • Lead market understanding and opportunity assessment.

Skills

Direct sales experience
Product marketing
Strategy
Advertising technology products

Job description

TikTok is looking for a Vertical Product Marketing Manager within the Retail vertical. This role involves strategizing and executing go-to-market plans for TikTok's advertising solutions, aiming to drive revenue growth and client adoption.

The ideal candidate will have over 5 years of experience in direct sales and product marketing, with a proven track record in the advertising technology space. Strong collaboration with sales and product teams is essential.

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