Retail Vertical Product Marketing Manager — Growth & Revenue

TikTok; San Francisco (CA); Hybrid; USD 121,600 - 220,400; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Paid time off

Job summary

TikTok is looking for a Vertical Product Marketing Manager within the Retail vertical. This role involves strategizing and executing go-to-market plans for TikTok's advertising solutions, aiming to drive revenue growth and client adoption.

The ideal candidate will have over 5 years of experience in direct sales and product marketing, with a proven track record in the advertising technology space. Strong collaboration with sales and product teams is essential.

Qualifications

• 5+ years of experience in direct sales, product marketing, strategy, or product management with advertising technology products.
• Experience partnering with and influencing product teams and engineering to represent market requirements.
• Experience developing go-to-market strategies.

Responsibilities

• Plan and lead a Retail go-to-market strategy.
• Partner closely with the Sales team to understand user pain points.
• Lead market understanding and opportunity assessment.

Skills

Direct sales experience

Product marketing

Strategy

Advertising technology products

Job description

TikTok is looking for a Vertical Product Marketing Manager within the Retail vertical. This role involves strategizing and executing go-to-market plans for TikTok's advertising solutions, aiming to drive revenue growth and client adoption.

The ideal candidate will have over 5 years of experience in direct sales and product marketing, with a proven track record in the advertising technology space. Strong collaboration with sales and product teams is essential.