Residential Channel Strategy Director

Qcells North America

San Francisco (CA)

On-site

USD 180,000 - 260,000

Full time

47 hours ago
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Job summary

Hanwha Q CELLS America Inc. in San Francisco seeks a Director, Residential Channel Strategy to lead U.S. residential channel strategy across modules, battery, TPO, installer and dealer channels.

You will shape go-to-market approaches, partner models, and route-to-market design in collaboration with Sales, EnFin, Axia, New Homes, Product and Operations. You will partner with cross-functional teams and own strategic frameworks, channel prioritization, pricing logic, and growth initiatives to

Qualifications

  • Bachelor’s degree required.
  • 10+ years of experience in channel strategy or related fields.
  • Strong understanding of U.S. residential market structures (installer networks, distribution models, financing/TPO platforms, builder/new homes channels).
  • Proven experience leading complex, cross-functional initiatives and translating market insight into executable strategy.
  • Ability to build structured analyses, business cases, and recommendations for senior leadership.
  • Excellent communication, stakeholder management, analytical and organizational skills.

Responsibilities

  • Build channel strategy for the residential business across modules, battery, TPO, installer, distributor and dealer channels.
  • Develop market-backed channel plans to improve channel coverage, product mix, revenue quality and partner value creation.
  • Design and refine go-to-market strategies by channel segment (direct accounts, distribution, finance/TPO, builder/new homes).
  • Identify whitespace opportunities, gaps and expansion priorities and translate them into growth initiatives.
  • Partner with internal stakeholders to shape channel offerings across hardware, financing and services.
  • Build strategic frameworks, operating guidelines and business cases to support prioritization, pricing and sales execution.
  • Lead cross-functional projects with clear ownership, milestones and KPIs to improve scalability and portfolio performance.
  • Provide strategic insight on residential market trends, competitive dynamics and channel evolution.

Skills

Channel strategy
Cross-functional leadership
Sales strategy
Stakeholder management
Analytical skills

Education

Bachelor’s degree in Business, Engineering, Economics, Marketing, or related field

Job description

Hanwha Q CELLS America Inc. in San Francisco seeks a Director, Residential Channel Strategy to lead U.S. residential channel strategy across modules, battery, TPO, installer and dealer channels.

You will shape go-to-market approaches, partner models, and route-to-market design in collaboration with Sales, EnFin, Axia, New Homes, Product and Operations. You will partner with cross-functional teams and own strategic frameworks, channel prioritization, pricing logic, and growth initiatives to

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