Remote Senior BDR – Enterprise Pipeline Builder

Praxy; Northern (KY); Remote; USD 90,000 - 134,000; Full time

Job summary

Castlight is seeking a Senior Business Development Representative for US remote. You will turn campaigns and inbound interest into qualified conversations with HR and benefits leaders at large employers, using self-driven prospecting and multi-touch outreach.

You will qualify leads, book discovery meetings for AEs, research target accounts, and maintain clean data in Salesforce and HubSpot. Strong writing, CRM discipline, and curiosity about healthcare benefits are essential; experience with HR

Qualifications

• 3+ years in an SDR/BDR/ADR role, or a customer-facing role with a strong prospecting component.
• Comfort with senior buyers, since you'll be talking to benefits directors and HR executives, not end users.
• A track record of consistently hitting pipeline and meeting goals.
• Clear, direct writing.
• Discipline with CRM hygiene and pipeline activity.
• Curiosity about how healthcare and employer benefits work, and willingness to learn a complex category quickly.
• Coachability: you seek out feedback and act on it.

Responsibilities

• Work marketing-sourced leads from webinars, events, content, and inbound demo requests quickly and consistently.
• Run multi-touch outreach sequences by phone, email, and LinkedIn, tailored by vertical and persona.
• Qualify interest against Castlight's ICP and book discovery meetings for Account Executives.
• Research target accounts and buying committees to personalize outreach for ABM programs.
• Keep Salesforce and HubSpot clean: activity logged, stages accurate, and notes that are useful at handoff.
• Stay aligned with marketing on what's working, including which messages land, which objections come up, and which lead sources convert.
• Support event follow-up, including pre-event outreach and post-event meeting conversion.
• Share successful messaging, approaches, and best practices with the broader ADR team.

Skills

Prospecting

CRM hygiene

Communication

Account research

Tools

Salesforce

HubSpot

Sales engagement tools

Job description

Castlight is seeking a Senior Business Development Representative for US remote. You will turn campaigns and inbound interest into qualified conversations with HR and benefits leaders at large employers, using self-driven prospecting and multi-touch outreach.

You will qualify leads, book discovery meetings for AEs, research target accounts, and maintain clean data in Salesforce and HubSpot. Strong writing, CRM discipline, and curiosity about healthcare benefits are essential; experience with HR