Senior BD & Pipeline Architect — Remote

Castlight Health; Northern (KY); Remote; USD 90,000 - 134,000; Full time

Job summary

Castlight Health in the United States is seeking a Senior Business Development Representative to drive pipeline by turning campaign, event, and inbound interest into qualified conversations with HR and benefits leaders at large employers.

You’ll perform multi-touch outreach, qualify opportunities for Account Executives, and maintain CRM hygiene in Salesforce and HubSpot. A track record of hitting targets and comfort with senior buyers is expected; prior HR tech or ABM experience is a plus.

Qualifications

• 3+ years in an SDR/BDR/ADR or customer-facing role with prospecting.
• Ability to communicate with HR and benefits leaders.
• Track record of hitting pipeline targets.
• Willingness to learn healthcare benefits domain.

Responsibilities

• Work marketing-sourced leads from webinars, events, content, and inbound demo requests.
• Run multi-touch outreach sequences by phone, email, and LinkedIn.
• Qualify interest against Castlight's ICP and book discovery meetings for Account Executives.
• Research target accounts and buying committees to personalize outreach for ABM programs.
• Keep Salesforce and HubSpot clean: activity logged, stages accurate, and notes for handoff.

Skills

SDR/BDR experience

Prospecting

CRM hygiene

Written communication

Senior buyers

Tools

Salesforce

HubSpot

Sales engagement tools

Job description

Castlight Health in the United States is seeking a Senior Business Development Representative to drive pipeline by turning campaign, event, and inbound interest into qualified conversations with HR and benefits leaders at large employers.

You’ll perform multi-touch outreach, qualify opportunities for Account Executives, and maintain CRM hygiene in Salesforce and HubSpot. A track record of hitting targets and comfort with senior buyers is expected; prior HR tech or ABM experience is a plus.