Remote Revenue Ops Analyst II — Funnel Automation & Growth

Affirm, Inc.; Northern (KY); Hybrid; USD 88,000 - 150,000; Full time

Benefits offered by this job

Health care coverage for you and your

Flexible Spending Wallets

Time off - vacation and holidays

ESPP

Job summary

Affirm, Inc. is seeking a Revenue Operations Analyst II to partner with Marketing, Business Development, and early Sales to design and optimize processes that make the top of the funnel predictable and scalable.

You will build automation and workflows to manage leads, contacts, and accounts with clear documentation and governance. The ideal candidate will balance tactical automation with strategic lifecycle design, routing logic, and scalable coverage models, while collaborating with Finance,

Qualifications

• BA/BS or equivalent 4-year degree required.
• 2+ years of revenue operations, sales operations, or marketing operations experience.
• Proficiency in Salesforce (experience as an administrator is a plus); familiarity with marketing automation platforms (e.g., Pardot, HubSpot).
• Mastery of Excel / Google Sheets and a solid understanding of business intelligence tools.
• Experience with lead lifecycle management, lead routing tools (e.g., RingLead, LeanData), data enrichment tools (e.g., Clay, Zoominfo), or lead scoring and attribution frameworks is preferred.
• Proven ability to manage and maintain relationships with key stakeholders in a fast-paced environment.

Responsibilities

• Design and optimize top of funnel merchant lifecycle processes — from Marketing touch through Contact creation, Account readiness, and Discovery handoff — with an emphasis on automation, data quality, and clear documentation.
• Own and define lead routing logic, automation triggers, and lifecycle dependencies that govern how leads and accounts move through the top of funnel; partner with Business Systems for implementation.
• Own cross-functional initiatives end to end — managing stakeholders across Sales, Marketing, Partnerships, Legal, Product, Revenue Ops, Analytics, and others.
• Support attribution tracking and funnel conversion analysis for Marketing, BDA, and early funnel performance to surface actionable insights.
• Own workflow automations (e.g., Slack notifications, cross-tool workflows, process triggers) that improve speed-to-lead and reduce manual work.
• Collaborate with the Business Systems team to improve Salesforce and adjacent GTM tooling for lead and account management efficiency; define processes to ensure data integrity at funnel entry.
• Partner with Revenue Enablement to train and support revenue teams on top of funnel processes and tooling changes.

Education

BA/BS or equivalent 4-year degree

Tools

Salesforce

Pardot

HubSpot

LeanData

RingLead

Clay

Zoominfo

Excel

Google Sheets

Job description

Affirm, Inc. is seeking a Revenue Operations Analyst II to partner with Marketing, Business Development, and early Sales to design and optimize processes that make the top of the funnel predictable and scalable.

You will build automation and workflows to manage leads, contacts, and accounts with clear documentation and governance. The ideal candidate will balance tactical automation with strategic lifecycle design, routing logic, and scalable coverage models, while collaborating with Finance,