Remote Retail Sales Manager – CPG Brand Growth

Vita Coco Company; Charleston (SC); Hybrid; USD 45,000 - 55,000; Full time

Job summary

Vita Coco is seeking a Retail Sales Manager to lead efforts at retail to achieve revenue, depletion, distribution and shelf-set execution in the Charleston market. You will report to the Market Manager and develop strategic plans for Top 100 accounts, focusing on distribution, display, and shelf set opportunities that exist.

The role requires 1+ years in field sales or related areas, experience with distributors and retail customers, and a proven ability to drive in-store execution.

Qualifications

• 1+ years of experience with field sales, retail execution, or account management.
• Experience working with distributor partners and retail customers.
• Proven ability to drive in-store execution, including distribution, display, and shelf set improvement.

Responsibilities

• Develop plans to execute all sales objectives in your territory.
• Lead innovation launches and drive excitement throughout the network.
• Organize retail programs and effectively prioritize them with your distributor.
• Execute market blitzes and provide insights into market conditions.
• Sell critical displays that draw attention to the brand, partnering with on-site team to optimize sell-through.
• Oversee point-of-sale materials for both internal and distributor partners.
• Provide consistent communication on retail execution.
• Highlight accomplishments and clearly outline follow-up needs for distributor.
• Deliver regular trade recaps highlighting wins and opportunities for distributor sales managers
• Establish and maintain strong partnerships with the Distributor Sales teams to amplify overall sales effectiveness.
• Utilize CRM Tools to build account call history, record accomplishments and optimize daily schedule.
• Maintain relationships and conduct regular business meetings with District Managers at critical retailers.

Skills

Field sales

Retail execution

Account management

Distributor partnerships

CRM tools

Tools

Repsly

iDig

Job description

Vita Coco is seeking a Retail Sales Manager to lead efforts at retail to achieve revenue, depletion, distribution and shelf-set execution in the Charleston market. You will report to the Market Manager and develop strategic plans for Top 100 accounts, focusing on distribution, display, and shelf set opportunities that exist.

The role requires 1+ years in field sales or related areas, experience with distributors and retail customers, and a proven ability to drive in-store execution.