Remote Programmatic Strategist for SaaS Growth

Directive; Los Angeles (CA); Remote; USD 70,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, vision plans

Employer-paid plan for you

Spring Health access

Gympass

Unlimited PTO

Paid company holidays

Your Birthday Off

401(k) with company match

Annual bonus based on tenure

Annual anniversary trip

Job summary

Directive Consulting seeks a bold, strategic Programmatic Strategist to lead day-to-day management for programmatic clients, including campaign builds, optimization, and reporting across DSPs. You will craft custom client strategies, collaborate with internal teams, and maintain strong client relationships to drive measurable results.

This remote-first role focuses on SaaS and B2B marketing, requiring 3+ years in programmatic roles, hands-on DSP experience (DV360, TTD), and a track record of

Qualifications

• 3+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies.
• Hands-on media buying in DSPs (TTD and DV360 preferred).
• Proven track record in programmatic media planning, buying, and measurement frameworks.
• Strong understanding of how programmatic and other channels work together to surpass client KPIs.
• Experience driving programmatic growth across B2B/SaaS with budgets over $50k/month.
• Strong collaboration and communication skills.
• Analytical mindset with attention to detail.

Responsibilities

• Campaign management and optimization across programmatic channels (Display, Native, Video, Audio).
• Develop and implement programmatic campaigns on DSPs (DV360, TTD).
• Create and manage client strategies; communicate with clients and internal teams.
• Generate performance reports and provide actionable insights.
• Collaborate with creative, analytics, and account teams for cohesive execution.

Skills

Programmatic buying

DSPs (DV360)

Campaign optimization

Analytics

Client-facing

Cross-functional collaboration

Tools

DV360

The Trade Desk

Job description

Directive Consulting seeks a bold, strategic Programmatic Strategist to lead day-to-day management for programmatic clients, including campaign builds, optimization, and reporting across DSPs. You will craft custom client strategies, collaborate with internal teams, and maintain strong client relationships to drive measurable results.

This remote-first role focuses on SaaS and B2B marketing, requiring 3+ years in programmatic roles, hands-on DSP experience (DV360, TTD), and a track record of