Remote Performance Marketing Manager — Growth & ROI

Outside; United States; Remote; USD 65,000 - 80,000; Full time

Benefits offered by this job

Health care

Vision

Dental

Retirement plan

Flexible time away

Sick leave

Job summary

Outside is seeking a Performance Marketing Manager to oversee paid social campaigns and drive member and newsletter growth. You will coordinate assets, monitor performance, and deliver actionable ROI-focused insights across Meta, TikTok, YouTube, and other platforms, collaborating with Sales, Creative, Editorial, and Operations teams.

The role emphasizes data-driven optimization, reporting, and staying current with platform updates and best practices to maximize ROI at scale.

Qualifications

• 5+ years of experience managing paid social campaigns for brands, publishers, agencies, or media organizations.
• Hands-on experience with Meta Ads Manager, TikTok, and YouTube required; LinkedIn/Pinterest/Reddit/Google or others are a plus.
• Strong understanding of campaign setup, targeting, budgeting, optimization, and reporting.

Responsibilities

• Build, launch, and manage paid social campaigns across Meta, TikTok, YouTube, and other platforms.
• Support subscriber acquisition campaigns and newsletter growth through paid channels.
• Provide ROI-focused insights and post-campaign reporting to clients and internal teams.

Skills

Paid social campaign management

Meta Ads Manager

TikTok & YouTube advertising

ROI modeling

Campaign analytics

Cross-team collaboration

Tools

Sprout Social

Google Analytics

Meta Business Suite

Excel

A/B testing tools

Job description

Outside is seeking a Performance Marketing Manager to oversee paid social campaigns and drive member and newsletter growth. You will coordinate assets, monitor performance, and deliver actionable ROI-focused insights across Meta, TikTok, YouTube, and other platforms, collaborating with Sales, Creative, Editorial, and Operations teams.

The role emphasizes data-driven optimization, reporting, and staying current with platform updates and best practices to maximize ROI at scale.