Remote Partner Marketing Campaigns & Events Lead

Relativity; Philadelphia (Philadelphia County); Hybrid; USD 94,000 - 142,000; Full time

Job summary

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive the execution of partner marketing campaigns, programs, and events that strengthen partner engagement and support business growth.

This role blends campaign execution, event marketing, communications and program management, working across teams and partners to deliver meaningful experiences through field marketing, digital campaigns, and content.

Qualifications

• 5–8 years in B2B marketing (tech/legal/SaaS).
• Experience in partner/channel/alliance/ecosystem marketing.
• Supported conferences, trade shows, customer events, sponsorships, or other field marketing activities.
• Executed multi-channel marketing campaigns, events, or programs from planning through measurement.
• Strong project management across multiple programs, stakeholders, deadlines, and priorities.
• Strong written and verbal communication skills, including marketing communications, campaign assets, or event content.
• Familiar with marketing tech such as Salesforce, marketing automation platforms, webinar platforms, or similar tools.
• Collaborative mindset and ability to work across multiple teams.
• Interest in growing into a more partner-facing partner marketing role.

Responsibilities

• Own the execution of partner marketing campaigns, programs, events, webinars, and digital campaigns.
• Manage partner participation across Relativity-sponsored events and industry conferences, including sponsorship fulfillment and post-event follow-up.
• Coordinate partner marketing activities to ensure a positive experience for participating partners before/during/after events.
• Manage internal partner marketing communications, including updates, deadlines, and visibility into priority initiatives.
• Execute email marketing, landing page development, content creation, social media promotion, and coordination with Marketing Operations.
• Coordinate partner marketing content and communications opportunities, including PR, social, and partner web content updates.
• Track and report campaign and program performance with insights and recommendations for improvement.
• Create monthly and quarterly reports on campaign, program, and event performance for visibility and follow-up.
• Collaborate with Events, Product Marketing, Segment Marketing, Marketing Operations, Communications, and Sales to ensure successful execution.

Skills

Channels Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations (PR)

Relationship Management

Sales Enablement

Tools

Salesforce

Marketing Automation Platforms

Webinar Platforms

Job description

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive the execution of partner marketing campaigns, programs, and events that strengthen partner engagement and support business growth.

This role blends campaign execution, event marketing, communications and program management, working across teams and partners to deliver meaningful experiences through field marketing, digital campaigns, and content.