Remote Senior Partner Marketing Campaigns & Events Lead

Relativity; New York (NY); Hybrid; USD 94,000 - 142,000; Full time

Job summary

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive the execution of partner marketing campaigns, programs, and events that strengthen partner engagement and support business growth.

This role blends campaign execution, event marketing, communications, and program management, offering hands-on opportunities to develop meaningful partner experiences through field campaigns, webinars, and digital activities.

Qualifications

• 5-8 years of B2B marketing experience, preferably in tech, legal, or SaaS.
• Experience in partner/channel/ecosystem marketing.
• Experience supporting conferences, trade shows, customer events, sponsorships, or field marketing.
• Experience executing multi-channel marketing campaigns, events, or programs from planning through measurement.
• Strong project management, capable of handling multiple programs and deadlines.
• Excellent written and verbal communication, with marketing asset creation experience.
• Familiarity with Salesforce, marketing automation, webinar platforms.
• Collaborative mindset across teams; desire to grow into a partner-facing role.

Responsibilities

• Own execution of partner marketing campaigns and programs, including field activities, content initiatives, webinars, and digital campaigns.
• Manage partner participation across Relativity-sponsored events and industry conferences; sponsorships, engagement, logistics, follow-up.
• Coordinate partner marketing activities for major events to ensure a positive, consistent partner experience.
• Oversee internal partner marketing communications, updates, deadlines, and visibility into priority initiatives.
• Execute campaign-related activities: email marketing, landing pages, content, social media, and coordination with Marketing Ops.
• Coordinate partner marketing content and communications, including social media, partner announcements, PR, and partner web updates.
• Track and report on campaign and program performance; provide insights to improve future initiatives.
• Create monthly/quarterly reports showing campaign, program, and event performance with key trends and follow-ups.
• Collaborate with Events, Product Marketing, Segment Marketing, Marketing Ops, Communications, and Sales for successful execution.

Skills

Channels Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations (PR)

Relationship Management

Sales Enablement

Job description

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive the execution of partner marketing campaigns, programs, and events that strengthen partner engagement and support business growth.

This role blends campaign execution, event marketing, communications, and program management, offering hands-on opportunities to develop meaningful partner experiences through field campaigns, webinars, and digital activities.