Remote Partner Marketing Campaigns & Events Lead

Relativity; Milwaukee (WI); Hybrid; USD 94,000 - 142,000; Full time

Job summary

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive execution of partner marketing campaigns, programs, and events that strengthen partner engagement and support business growth.

You will collaborate across teams to bring campaigns to life, manage partner participation in Relativity-sponsored events, and provide reporting and insights to improve future programs and engagement.

Qualifications

• 5-8 years of B2B marketing experience in tech, legal, or SaaS
• Experience in partner/channel/eco marketing environments
• Experience supporting conferences, trade shows, or events
• Experience executing multi-channel marketing campaigns from planning through measurement
• Strong project management, with multiple programs and deadlines
• Excellent written and verbal communication skills for campaign assets and content
• Comfort handling marketing performance data and reporting
• Familiarity with Salesforce, marketing automation, and webinar tools

Responsibilities

• Own execution of partner marketing campaigns, programs, field marketing activities, webinars, and digital campaigns
• Manage partner participation in Relativity-sponsored events and industry conferences, including sponsorships and logistics
• Coordinate partner marketing activities for events to ensure positive partner experiences
• Manage internal partner marketing communications, updates, deadlines, and priorities
• Execute campaign-related activities: email marketing, landing pages, content, social promotions, and coordination with Marketing Operations
• Coordinate partner content and communications opportunities, including social media, PR, and web updates
• Track and report on campaign and program performance with insights and recommendations
• Create monthly and quarterly performance reports for visibility into campaign, program, and event results
• Collaborate with Events, Product Marketing, Segment Marketing, Marketing Ops, Communications, and Sales for successful execution

Skills

Channels Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations

Relationship Management

Sales Enablement

Tools

Salesforce

Marketing Automation

Webinar Platforms

Job description

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive execution of partner marketing campaigns, programs, and events that strengthen partner engagement and support business growth.

You will collaborate across teams to bring campaigns to life, manage partner participation in Relativity-sponsored events, and provide reporting and insights to improve future programs and engagement.