Remote Partner Growth Marketing Lead

Ladders; United States; Remote; USD 120,000 - 160,000; Full time

Benefits offered by this job

Health insurance

Life & disability insurance

FSA

Commuter benefits

401(k) matching

ESPP

Paid time off

EAP

Travel assistance

Identity protection

Job summary

Ladders is seeking a Senior Partner Marketing Manager to lead partner marketing strategy for a Telecommunications & Hardware leader. The role focuses on indirect sales growth, collaborating with channel leaders to engage resellers, and shaping programs, messaging, and tools to support pipeline.

This remote position works cross-functionally across GTM motions and partner onboarding. You will drive annual and quarterly plans, launch partner campaigns, and enable partners with playbooks and

Qualifications

• 7+ years of B2B marketing experience, with 5+ years in partner or channel marketing.
• Proven track record in generating partner-sourced pipeline and revenue.
• Experience with indirect sales models (VARs, MSPs) and demand generation.

Responsibilities

• Develop annual and quarterly partner marketing plans aligned with revenue goals.
• Collaborate with channel sales leaders to identify partner opportunities.
• Create messaging and value propositions for partners.
• Design integrated demand generation campaigns across channels.
• Launch reseller marketing programs and kits to boost partner engagement.
• Provide partners with sales resources such as playbooks and presentations.
• Support partner onboarding and training to enhance engagement.

Skills

Partner marketing

Channel marketing

B2B marketing

Campaign design

ROI measurement

Cross-functional leadership

Executive communication

Job description

Ladders is seeking a Senior Partner Marketing Manager to lead partner marketing strategy for a Telecommunications & Hardware leader. The role focuses on indirect sales growth, collaborating with channel leaders to engage resellers, and shaping programs, messaging, and tools to support pipeline.

This remote position works cross-functionally across GTM motions and partner onboarding. You will drive annual and quarterly plans, launch partner campaigns, and enable partners with playbooks and