Remote Paid Media Manager — AI-Driven B2B Growth

Blacksmith Agency LLC; Boston (MA); Remote; USD 70,000 - 120,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Media Manager to own paid media for a growing roster of B2B and brand clients. You will own the targeting, budget calls, roadmap, and narrative when clients ask why. You are the strategic voice at the table and you make the calls.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bid strategies, track conversions with GA4 and tag manager, and craft quarterly roadmaps to drive growth and long-term client relationships.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta advertising

Campaign optimization

Tools

GA4

Google Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a Paid Media Manager to own paid media for a growing roster of B2B and brand clients. You will own the targeting, budget calls, roadmap, and narrative when clients ask why. You are the strategic voice at the table and you make the calls.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bid strategies, track conversions with GA4 and tag manager, and craft quarterly roadmaps to drive growth and long-term client relationships.