Remote MQL Specialist — Targeted B2B Lead Generation

The Wilkinson Firm; Atlanta (GA); Remote; USD 15,000 - 40,000; Part time

Benefits offered by this job

Performance bonuses

Flexible working hours

Potential retainer option

Job summary

The Wilkinson Firm is seeking a Lead Generation Specialist to work remotely on generating marketing-qualified leads (MQLs). This role focuses on sourcing high-quality leads aligned with our Ideal Customer Profile (ICP) and ensuring engagement signals are met.

The position offers a performance-driven compensation structure with incentives based on the number of leads delivered and conversion rates. Ideal candidates will have 2-5 years of B2B lead generation experience and familiarity with tools like LinkedIn Sales Navigator.

Qualifications

• 2-5 years of experience in B2B lead generation.
• Ability to source high-quality MQLs based on engagement signals.
• Comfortable using lead generation tools effectively.

Responsibilities

• Source MQLs against TWF's ICP.
• Deliver MQL package with relevant contact details.
• Coordinate with AE/SDR teams for hand-offs.
• Track conversion rates from MQLs to closed deals.

Skills

B2B lead generation

Comfortable with Apollo, ZoomInfo, LinkedIn Sales Navigator, Lusha

Strong ICP discipline

Engagement-signal sourcing

Job description

The Wilkinson Firm is seeking a Lead Generation Specialist to work remotely on generating marketing-qualified leads (MQLs). This role focuses on sourcing high-quality leads aligned with our Ideal Customer Profile (ICP) and ensuring engagement signals are met.

The position offers a performance-driven compensation structure with incentives based on the number of leads delivered and conversion rates. Ideal candidates will have 2-5 years of B2B lead generation experience and familiarity with tools like LinkedIn Sales Navigator.