Remote Marketing Operations Lead, MarTech & Integrations

Lumen; Cheyenne (WY); Remote; USD 106,000 - 141,000; Full time

Job summary

Lumen is a trusted network for AI-powered connectivity and security, offering scalable marketing technology that supports enterprise campaigns across cloud and AI workloads.

The Lead Marketing Operations Manager will optimize Marketo, oversee integrations with Salesforce and other platforms, and drive operational excellence across Marketing, Sales, Technology, Product and Analytics to deliver data-driven customer experiences.

Qualifications

• 5–10 years of experience administering and optimizing Marketo in enterprise environments.
• Experience supporting large-scale marketing automation programs and campaign operations.
• Strong experience with Salesforce integrations and complex marketing technology ecosystems
• Experience managing integrations across multiple marketing technologies and supporting data-driven marketing operations.
• Experience developing documentation, process maps, operational procedures, and training materials.
• Strong communication skills with the ability to present technical concepts to nontechnical stakeholders.

Responsibilities

• Administer and optimize Marketo and related marketing technologies to enable reliable, scalable campaign execution.
• Own the strategy, maintenance, monitoring, and optimization of integrations between Marketo and connected platforms, including Salesforce, Demandbase, Conversica, Knak, NeverBounce, ZoomInfo, and OneTrust.
• Lead onboarding of new marketing technologies and integrations, including strategy, security reviews, configuration, testing, deployment, documentation, and ongoing support.
• Improve operational efficiency through effective project management, process optimization, and change management.
• Drive improvements in data quality, compliance, segmentation, and customer experience across the marketing technology ecosystem.
• Perform quality assurance for Marketo campaigns prior to deployment and establish standards that strengthen consistency, scalability, and campaign performance.
• Own documentation, process guidance, and operational resources that enable knowledge sharing, consistency, and effective stakeholder communication.
• Partner across Marketing, Sales, Technology, Product, and Analytics to translate evolving business requirements into scalable technology and automation solutions.

Skills

Marketing operations

Project management

Documentation

Communication

Strategic thinking

Tools

Marketo

Salesforce

Demandbase

Conversica

Knak

NeverBounce

ZoomInfo

OneTrust

HubSpot

Eloqua

Salesforce Marketing Cloud

Job description

Lumen is a trusted network for AI-powered connectivity and security, offering scalable marketing technology that supports enterprise campaigns across cloud and AI workloads.

The Lead Marketing Operations Manager will optimize Marketo, oversee integrations with Salesforce and other platforms, and drive operational excellence across Marketing, Sales, Technology, Product and Analytics to deliver data-driven customer experiences.