Remote Marketing Data Analyst: Social Insights & Dashboards

BLIZZARD ENTERTAINMENT, INC; United States; Hybrid; USD 75,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Job summary

Blizzard Entertainment, Inc. is seeking a Marketing Data Analyst to support content performance tracking, reporting, and insights development across social content and channel optimization initiatives.

You will partner with the Audience Development Manager to align KPIs and drive data-driven decisions for earned, owned, and user-generated content across multiple franchises. The role combines analytics with storytelling to elevate insights, build interactive dashboards, and inform marketing

Qualifications

• 3+ years' data analysis experience in media planning, social media management and/or digital marketing analytics.
• Demonstrated experience in Project Management.
• Deep understanding of current social / video platform landscape and content archetypes.
• Demonstrated experience in Sprinklr, native social analytics platforms, and other UGC data-focused platforms (Ex. Stream Hatchet, Tubular).
• Experience building interactive dashboards with at least one visualization tool (Ex.Tableau, Looker, or Power BI).
• Experience driving social listening programs, developing involved topic queries and comprehensive analysis (Ex. landscape, competitor, campaign).
• Strong analytical, written and verbal presentation skills with the ability to communicate complex ideas clearly and craft informed recommendations.
• Proficient in Microsoft/Google productivity suites (Ex. Excel/Sheets, Powerpoint/Slides).

Responsibilities

• Own focused reporting across major release roadmap moments.
• Regularly construct and maintain advanced Boolean topic queries.
• Design, build and maintain social data dashboards.
• Ensure program KPIs are integrated in reporting outputs and performance goals are socialized across franchise groups.
• Partner with analyst team to ensure overall deliverable quality and reporting is rooted in tangible, quantitative insights.
• Establish and maintain knowledge of current franchise communities.
• Establish and maintain knowledge of content cycles (patches, expansions, etc.).

Skills

Data analysis

Project management

Social media analytics

Dashboard visualization

SQL

Social listening

Excel/Sheets

Tools

Sprinklr

Tableau

Looker

Power BI

Stream Hatchet

Tubular

BigQuery

Job description

Blizzard Entertainment, Inc. is seeking a Marketing Data Analyst to support content performance tracking, reporting, and insights development across social content and channel optimization initiatives.

You will partner with the Audience Development Manager to align KPIs and drive data-driven decisions for earned, owned, and user-generated content across multiple franchises. The role combines analytics with storytelling to elevate insights, build interactive dashboards, and inform marketing