Remote GTM Generalist: Build Outbound Engine & Growth

Liquid AI; San Francisco (CA); Remote; USD 120,000 - 180,000; Full time

Job summary

Liquid AI is hiring a GTM generalist to convert our model leadership into a scalable go-to-market motion. You will own outbound pipeline, engage engineers and AI/ML leaders, and shape product positioning through customer feedback.

You will collaborate with founders and marketing leads to define qualification criteria, build an outbound playbook, and maintain CRM discipline as we scale. This is a broad, high-leverage role with autonomy.

Qualifications

• 4–6 years of GTM experience in B2B software, developer tools, infrastructure, or a similarly technical product category, with at least part of that time at an early-stage company.
• Evidence of range, not just tenure; multiple GTM roles or career shifts within GTM are valued.
• Experience owning revenue through pipeline generation or quota-carrying roles.

Responsibilities

• Build qualified pipeline across target accounts through cold calls, tailored email outreach, LinkedIn, and prospecting.
• Identify and engage technical and business stakeholders, including engineers, AI/ML leaders, product leaders, and executives.
• Run early-stage qualification conversations to determine fit and where to focus.
• Partner with sales and partnerships on account strategy, messaging, sequencing, and handoff quality.
• Step into active deal cycles to capture learnings that improve future pipeline generation.

Skills

GTM experience

B2B software

range of GTM roles

revenue accountability

prospecting into technical personas

GTM tooling

Tools

MEDDIC

BANT

Job description

Liquid AI is hiring a GTM generalist to convert our model leadership into a scalable go-to-market motion. You will own outbound pipeline, engage engineers and AI/ML leaders, and shape product positioning through customer feedback.

You will collaborate with founders and marketing leads to define qualification criteria, build an outbound playbook, and maintain CRM discipline as we scale. This is a broad, high-leverage role with autonomy.