Remote GTM & Campaign Lead, Fiber Markets

T-Mobile US Inc.; North Carolina; Remote; USD 104,000 - 188,000; Full time

Benefits offered by this job

Annual stock grant

Employee stock purchase plan

401(k) matching funds

Paid time off and holidays

Tuition assistance

Health, dental, vision insurance

Job summary

T-Mobile Fiber is a remote role with periodic travel, leading seasonal campaigns and translating national initiatives into regional field plans. You will own messaging, tactics, and activation calendars to enable market execution.

Seeking a candidate with 7+ years in marketing/GTM, strong project management, and experience turning national briefs into field-ready strategies. Bonus incentives apply.

Qualifications

• Bachelor's degree and 7 years of related work experience, or equivalent combination
• 5+ years in marketing, GTM, or field operations with translating strategy to local execution
• Experience owning seasonal or campaign-based programs end-to-end
• Strong project management and ability to handle multiple workstreams

Responsibilities

• Seasonal Campaign Planning & Execution: own field marketing strategy for seasonal campaigns
• Field Translation: convert national briefs into field-ready playbooks with timelines
• Campaign Calendars: create calendars with budgets and market customization
• Creative Alignment: ensure Fiber messaging variants for local audiences
• Performance Tracking: monitor orders, conversions, CAC and feed results for planning

Skills

Campaign planning

Go-to-market translation

Cross-functional coordination

Stakeholder management

Project management

Communication

Telecom/marketing domain knowledge

Analytical thinking

Education

Bachelor's degree

Job description

T-Mobile Fiber is a remote role with periodic travel, leading seasonal campaigns and translating national initiatives into regional field plans. You will own messaging, tactics, and activation calendars to enable market execution.

Seeking a candidate with 7+ years in marketing/GTM, strong project management, and experience turning national briefs into field-ready strategies. Bonus incentives apply.