Remote Growth & Demand Gen Manager

Rippling, Inc.; Northern (KY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Remote-First Culture

Home office stipend

Parental leave

Learning & development

Flexible work arrangements

Job summary

Just Appraised is seeking a Growth Marketer to own demand-generation programs across email, webinars, and content. You’ll turn existing customers and top-of-funnel activity into pipeline, building proactive email lead-gen and nurturing workflows, plus case studies to accelerate deals.

You'll own end-to-end webinar lifecycles, collaborate with Sales and CS, and contribute to light product marketing. This full-stack role requires hands-on execution in a fully remote team.

Qualifications

• Hands-on email marketing programs end-to-end with nurturing, segmentation and reporting.
• Experience running webinars from topic to post-event follow-up, end-to-end.
• Ability to write customer case studies and shepherd approvals.
• Some exposure to product marketing and sales enablement is a plus.

Responsibilities

• Stand up proactive, always-on lead-gen email programs and nurture sequences.
• Own the webinar lifecycle: topic, slides, promotion, hosting and follow-up cadences.
• Source, write and publish customer case studies for active deals.
• Coordinate with Sales, CS and product teams for content and launches.
• Support light product marketing: roadmap slides and collateral as needed.
• Track KPIs: expansion pipeline, email MQLs/SQLs, webinar metrics, case studies usage.

Skills

Email marketing

Webinars

Case studies

B2B marketing

Demand generation

Product marketing exposure

Full-stack marketing

Design/visual skills

Tools

Hubspot

Zoom Webinar

Job description

Just Appraised is seeking a Growth Marketer to own demand-generation programs across email, webinars, and content. You’ll turn existing customers and top-of-funnel activity into pipeline, building proactive email lead-gen and nurturing workflows, plus case studies to accelerate deals.

You'll own end-to-end webinar lifecycles, collaborate with Sales and CS, and contribute to light product marketing. This full-stack role requires hands-on execution in a fully remote team.