Remote Global Content Strategy Lead, Cell & Gene Therapies

Fresenius Kabi USA, LLC

Minneapolis (MN)

Remote

USD 120,000 - 130,000

Full time

3 days ago
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Benefits offered by this job

Medical, dental and vision coverage
Life insurance
Disability coverage
401K with company contribution
Wellness program

Job summary

Fresenius Kabi USA, LLC in the United States is seeking a Manager, Marketing Content Strategy for CGT technologies to lead global content strategy and development across campaigns, conferences, and customer communications. You will translate complex CGT science into credible messaging aligned with business goals.

The role collaborates with Product Management, Commercial, Marketing, R&D, and Regulatory teams to ensure accurate, differentiated content that supports product adoption and customer

Qualifications

  • Bachelor's degree required; advanced degree preferred.
  • 8+ years of experience in content marketing, product marketing, scientific communications, downstream marketing, or related commercial communications within life sciences, biotechnology, medical technology, or biopharmaceutical industries.
  • Demonstrated ability to translate complex scientific, technical, product, and workflow information into clear, credible content for technical and nontechnical audiences.
  • Experience developing content for omnichannel campaigns, conferences, customer communications, sales-enablement materials, and digital channels.
  • Knowledge of cell and gene therapy, bioprocessing, advanced therapies, or related markets preferred.
  • Experience coordinating content review with scientific, Regulatory, Legal, Quality, and Corporate Communications stakeholders.
  • Ability to travel up to 15%, including internationally as required.

Responsibilities

  • Own and execute global content strategies aligned with CGT business priorities, upstream marketing strategy, portfolio positioning, value propositions, and customer needs.
  • Serve as a subject matter expert for translating complex scientific, technical, workflow, and product information into clear, accurate, audience-appropriate content across presentations, brochures, case studies, thought-leadership materials, conference assets, training materials, and other commercial and marketing communications.
  • Provide strategic content direction to internal subject-matter experts, agency partners, and external collaborators, integrating scientific expertise and commercial objectives into credible, differentiated, and consistent communications.
  • Establish and govern global content plans, editorial calendars, asset priorities, and approval workflows to support business milestones, launches, campaigns, conferences, and commercialization initiatives.
  • Set content quality standards and direct the review and optimization of materials to ensure scientific and technical accuracy, market relevance, accessibility, brand alignment, and consistency across audiences and regions.

Skills

Content strategy
Scientific communications
Cross-functional collaboration
Marketing communications
Omnichannel campaigns

Education

Bachelor's degree in Marketing, Communications, Life Sciences, Business, or related field

Job description

Fresenius Kabi USA, LLC in the United States is seeking a Manager, Marketing Content Strategy for CGT technologies to lead global content strategy and development across campaigns, conferences, and customer communications. You will translate complex CGT science into credible messaging aligned with business goals.

The role collaborates with Product Management, Commercial, Marketing, R&D, and Regulatory teams to ensure accurate, differentiated content that supports product adoption and customer

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