Remote E‑commerce Growth Lead (Shopify & Amazon)

Aunt Flow

United States

Remote

USD 90,000 - 130,000

Full time

5 days ago

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Benefits offered by this job

Health coverage

Paid time off

Parental leave

Equity in Aunt Flow

401(k) plan

Fully remote work

Job summary

Aunt Flow is seeking a hands-on E-Commerce Manager to own and execute our online channel strategy across Shopify, Amazon, and distributor platforms. You will build product pages, run ads, and report performance, driving revenue, conversion rate, and AOV as we scale our multi-million dollar online business.

You will manage agencies and internal teams, optimize content and pricing, and lead seasonal campaigns with a data-driven mindset.

Qualifications

3 to 5 years of hands-on eCommerce experience.
Experience running a Shopify storefront directly, including merchandising and content updates.
Experience with Amazon Seller Central and Amazon Advertising.
Working knowledge of HubSpot or a similar email marketing platform.
Comfortable in Google Analytics and Shopify reporting, with the ability to pull your own data and explain what it means.
Strong understanding of conversion rate optimization (CRO) principles, with the ability to identify opportunities to improve on-site conversion through testing, merchandising, and user experience enhancements.
A track record of executing your own plans: you build the listing, launch the campaign, and write the report, not only recommend them.
Experience briefing and managing agencies or freelancers.
Strong verbal and written communication skills.
Interest in supporting a mission-driven, for-profit business expanding access to period care at scale.

Responsibilities

Own the eCommerce plan and revenue targets for Shopify, Amazon, and partner platforms, and report progress to marketing and revenue leadership.
Manage website merchandising, product pages, navigation, and digital content on Shopify, updating content directly.
Plan and run CRO tests to increase conversion rate, AOV, and Shopify revenue, and report test outcomes.
Run Amazon day-to-day management: product setup, PDP optimization, keyword strategy, and ads with positive ROAS.
Keep content, pricing (including MAP), and availability accurate across distributor and retail platforms.
Brief and QA work from agencies and creatives to ensure timely, high-quality launches.
Own eCommerce email campaigns end to end: content, lists, sends, and reporting.
Plan and execute seasonal campaigns and promotions against revenue goals.
Own voice and visuals of eCommerce channels, write copy, and lead creative direction for photos and videos.
Build weekly and monthly sales, traffic, and campaign reporting and present recommendations to leadership.
Monitor competitive activity, pricing, and digital shelf health to flag issues early.
Collaborate with operations and finance on inventory planning and forecasting for promotions.
Troubleshoot eCommerce issues with agencies and teams; stay current on trends and new ad formats.
Stay on top of eCommerce, Amazon, and digital marketing trends and bring ideas to keep Aunt Flow ahead.