Remote DTC Creative Strategist: Direct-Response Growth

Facelove; United States; Remote; GBP 55,000 - 96,000; Full time

Benefits offered by this job

On-time payments

Job summary

Faccelove is seeking a Creative Strategist to own the creative strategy for paid ads, from ideation to iteration and scaling. This remote independent contractor role collaborates with media buyers, editors, and founders to push performance while aligning with the brand vision.

The role emphasizes turning insights and objections into high-converting concepts for Meta, TikTok, and other channels, with a focus on mature female audiences and fast-paced testing cycles.

Qualifications

• Direct response copywriting skills for digital ads.
• Strong ability to analyze performance data and iterate.
• Clear briefing and communication with creators and editors.
• Proactive ownership of the creative pipeline and outcomes.

Responsibilities

• Develop high-converting direct response ad concepts for Meta, TikTok, and other paid channels.
• Create angles, hooks, and messaging frameworks for a mature female audience.
• Write clear, actionable briefs for UGC creators and editors.
• Guide creators on tone, structure, objections, and delivery.
• Collaborate with media buyers to align creative and performance.
• Turn customer feedback and reviews into ad concepts.

Skills

Direct response copywriting

Performance analysis

Briefing & communication

Ownership mindset

Job description

Faccelove is seeking a Creative Strategist to own the creative strategy for paid ads, from ideation to iteration and scaling. This remote independent contractor role collaborates with media buyers, editors, and founders to push performance while aligning with the brand vision.

The role emphasizes turning insights and objections into high-converting concepts for Meta, TikTok, and other channels, with a focus on mature female audiences and fast-paced testing cycles.