Remote Director of Sales Enablement & Activation

Affinity Group; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Affinity Group is seeking a Director of Sales Development & Activation to strengthen regional sales via hands-on coaching, technology integration, and scalable learning frameworks. The role drives CRM/NXT adoption and analytics tools while embedding them into daily sales execution.

In this remote role, you will connect Sales, Marketing, and Sales Enablement, ensuring field teams are equipped, engaged, and aligned with company initiatives to deliver measurable outcomes and scalable growth.

Qualifications

• Bachelor’s degree preferred; 5+ years in foodservice sales, manufacturer representation, or distributor management.
• Experience with key foodservice distributors, manufacturers, and CMC/GPO accounts preferred.
• Proven ability to coach, train, and influence field sales teams through structured development.
• Demonstrated success in delivering and driving technology and CRM adoption in daily field execution.

Responsibilities

• Drive consistent execution of standards with Regional and Market Managers.
• Conduct structured ride-alongs and live coaching on call planning, objection handling, and upselling.
• Develop post-onboarding sales talent via advanced clinics and coaching plans.
• Build scalable best-practice frameworks for distributor reviews and operator planning sessions.

Skills

Coaching

Collaboration & Influence

Data‑Driven Decision Making

Change Leadership & Agility

Microsoft 365 & CRM proficiency

Education

Bachelor’s degree

Tools

CRM systems

Power BI

Analytics dashboards

Learning management systems

Job description

Affinity Group is seeking a Director of Sales Development & Activation to strengthen regional sales via hands-on coaching, technology integration, and scalable learning frameworks. The role drives CRM/NXT adoption and analytics tools while embedding them into daily sales execution.

In this remote role, you will connect Sales, Marketing, and Sales Enablement, ensuring field teams are equipped, engaged, and aligned with company initiatives to deliver measurable outcomes and scalable growth.