Remote Digital Marketing Lead for Brand & Growth

Midwest Veterinary Supply, Inc.; Central City (NE); Remote; USD 120,000 - 150,000; Full time

Job summary

Midwest Veterinary Supply, Inc. is seeking a Director of Digital Marketing to translate marketing strategy into an integrated digital demand and customer engagement capability.

This remote leadership role focuses on optimizing the digital customer experience, visibility, and performance across channels, including website, SEO/SEM, paid media, email, social and analytics. You will collaborate withSales, ecommerce and technology teams to drive growth.

Qualifications

• Bachelor's degree required in Marketing, Communications, Business, or related field.
• 7+ years of progressive digital marketing experience including strategy, campaigns, web, analytics and optimization.
• B2B marketing experience; animal health, veterinary or healthcare distribution preferred.

Responsibilities

• Develop and execute integrated digital marketing plans aligned with business priorities.
• Lead digital channels (website, SEO/SEM, paid media, email, social, analytics) and campaigns.
• Collaborate with Marketing Services, Brand Engagement, Sales, ecommerce, and IT to drive demand and conversion.
• Plan, manage and optimize paid search, display, retargeting, social, and email campaigns.
• Oversee digital customer experiences across platforms and ensure data-driven improvements.
• Provide actionable insights and recommendations to VP of Marketing and partners.

Skills

Digital marketing

Leadership

Analytics

SEO/SEM

Paid media

Email marketing

Marketing automation

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications/Business or related field

Tools

Google Analytics

Google Ads

CRM

Marketing automation tools

Content management systems

Job description

Midwest Veterinary Supply, Inc. is seeking a Director of Digital Marketing to translate marketing strategy into an integrated digital demand and customer engagement capability.

This remote leadership role focuses on optimizing the digital customer experience, visibility, and performance across channels, including website, SEO/SEM, paid media, email, social and analytics. You will collaborate withSales, ecommerce and technology teams to drive growth.