Remote Demand Gen Lead – SaaS Growth

Refine Labs; United States; A distancia; USD 108.000 - 132.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible schedule

Health coverage

Parental leave

Wellness reimbursement

401(k)

Unlimited PTO

No Meeting Fridays

Team trips

Mental health days

Descripción de la vacante

Refine Labs is seeking a Demand Generation Manager to lead media strategies for 4–5 client accounts, mainly SaaS. You’ll set strategic direction, oversee execution from design to optimization, and directly impact revenue growth.

You will collaborate with a Director of Demand Generation and work in a fully remote environment, prioritizing candidates in select states. The role emphasizes analytics, leadership, and client-facing excellence.

Formación

• Demonstrated experience building and optimizing paid media campaigns.
• Experience creating and managing ad campaigns on Google Ads, LinkedIn, and Meta.
• Familiarity with pixels, UTM parameters, and conversion tracking via GTM.
• Analytical mindset with data-driven decision making for optimization.
• AI fluency with use of AI tools to speed execution and workflows.
• Strong client-facing communication and ability to present to stakeholders.
• Leadership and collaboration across cross-functional teams.
• Empathy and strong problem-framing and solution skills.
• Excellent organization and multi-tasking with attention to detail.

Responsabilidades

• Client Management: interface with clients, lead meetings, and present results.
• Strategy Development: design and execute demand generation strategies aligned to goals.
• Campaign Management: plan, execute, and optimize multi-channel campaigns.
• Data Analysis and Reporting: analyze data, report findings, and recommend spend changes.

Conocimientos

Paid media

Client communication

Strategic thinking

Data-driven decisions

AI tooling

Leadership

Cross-functional collaboration

Problem solving

Organization

Herramientas

Google Ads

LinkedIn

Meta

Google Analytics

Google Tag Manager

6sense

YouTube

Bing

Reddit

Capterra

Descripción del empleo

Refine Labs is seeking a Demand Generation Manager to lead media strategies for 4–5 client accounts, mainly SaaS. You’ll set strategic direction, oversee execution from design to optimization, and directly impact revenue growth.

You will collaborate with a Director of Demand Generation and work in a fully remote environment, prioritizing candidates in select states. The role emphasizes analytics, leadership, and client-facing excellence.