Remote Campaign Manager - Conversion & Growth

Shoptalk; United States; Hybrid; USD 65,000 - 90,000; Full time

Job summary

People Inc. is seeking a Campaign Manager to drive and execute the conversion marketing strategy across onsite and in-app channels. You will translate the strategy into engaging experiences that convert anonymous visitors into known users and subscribers, reporting to the Director of Conversion Strategy.

Responsibilities include end-to-end campaign execution, QA, scheduling, and cross-team coordination. You will analyze KPI data using Piano, Digioh, Looker, and implement A/B tests to improve

Qualifications

• 3-5 years hands-on experience in marketing, growth strategy, conversion optimization, subscription marketing, or customer acquisition.
• Bachelor’s degree or equivalent experience in Marketing, Communications, or a related field.

Responsibilities

• Execute digital marketing campaigns: create, project manage, develop and optimize onsite and in-app marketing programs to convert visitors.
• Handle campaign QA, testing, scheduling, and approvals to ensure flawless execution.
• Coordinate campaign operations: assets, timelines, dependencies, launch readiness across multiple teams.
• Maintain campaign calendars and documentation for live and upcoming campaigns.
• Monitor and report on campaign KPIs using tools such as Piano, Digioh, Looker, and other dashboards.
• Surface insights, propose A/B tests, and recommend optimizations to improve acquisition performance over time.
• Work closely with brand, app, magazine, and newsletter to align campaign execution with larger brand business goals.
• Communicate progress and challenges to stakeholders in a timely and solutions-oriented manner.

Skills

Growth strategy

Conversion optimization

Customer acquisition

Onsite marketing

Education

Bachelor in Marketing

Tools

Piano

Wunderkind

Digioh

Braze

Iterable

Job description

People Inc. is seeking a Campaign Manager to drive and execute the conversion marketing strategy across onsite and in-app channels. You will translate the strategy into engaging experiences that convert anonymous visitors into known users and subscribers, reporting to the Director of Conversion Strategy.

Responsibilities include end-to-end campaign execution, QA, scheduling, and cross-team coordination. You will analyze KPI data using Piano, Digioh, Looker, and implement A/B tests to improve