Conversion Campaign Manager – Remote/Hybrid Growth

Nashville Public Radio; New York (NY); Hybrid; USD 75,000 - 90,000; Full time

Job summary

People Inc. is seeking a Campaign Manager to drive conversion-focused marketing across onsite and in-app experiences. You will manage end-to-end campaigns, coordinating with Product, Marketing, Design, and Data teams to optimize performance and subscriptions in a fast-paced environment.

The role emphasizes collaboration, attention to detail, and execution excellence, with remote/hybrid flexibility and a NYC-based office expectation three days per week for in-person work.

Qualifications

• Bachelor’s degree or equivalent in Marketing, Communications, or a related field.
• 3–5 years hands-on experience in marketing, growth strategy, conversion optimization, subscription marketing, or customer acquisition.
• Proven ability to manage end-to-end campaign execution, including QA, deployment, and performance tracking.
• Knowledge of onsite targeting/segmentation and campaign optimization.
• Familiarity with Martech tools such as Piano, Wunderkind, Digioh, Braze, Iterable, or similar.

Responsibilities

• Execute Digital Marketing Campaigns from concept through launch, converting anonymous site visitors into registered users and paid subscribers.
• Handle campaign QA, testing, scheduling, and approvals to ensure flawless execution.
• Campaign Operations: coordinate assets, timelines, dependencies, and launch readiness across teams.
• Performance Reporting and Optimization: monitor KPIs and propose A/B tests for improvements.
• Cross-Functional Collaboration: align campaigns with brand and business goals.

Skills

Campaign management

Cross-functional collaboration

Project management

Analytical thinking

Education

Bachelor's degree

Tools

Piano

Wunderkind

Digioh

Braze

Iterable

Job description

People Inc. is seeking a Campaign Manager to drive conversion-focused marketing across onsite and in-app experiences. You will manage end-to-end campaigns, coordinating with Product, Marketing, Design, and Data teams to optimize performance and subscriptions in a fast-paced environment.

The role emphasizes collaboration, attention to detail, and execution excellence, with remote/hybrid flexibility and a NYC-based office expectation three days per week for in-person work.