Remote Brand Strategy & Messaging Lead

Fuze Health Inc.; East Honolulu (HI); Remote; USD 141,000 - 177,000; Full time

Benefits offered by this job

Dental insurance

Vision plan

401(k) plan

STD/LTD insurance

FSA/HSA

Commuter benefits

Paid time off

Paid parental leave

Lifestyle Spending Account

Job summary

Fuze Health is seeking a strategic Marketing lead to partner with senior stakeholders to define enterprise positioning and audience narratives. You will translate market insights into messaging that guides campaigns and product storytelling, ensuring consistency across channels.

You will collaborate with Product Marketing, Sales, and Analytics to incorporate research and performance data, shaping scalable messaging frameworks and activation plans for cross-functional initiatives.

Qualifications

• Experience developing enterprise messaging and positioning.
• Ability to translate research into audience narratives and personas.
• Strong collaboration with Marketing, Product Marketing, Sales and Analytics.

Responsibilities

• Partner with VP of Marketing to develop positioning for enterprise and business units.
• Create messaging frameworks and audience narratives aligned to priorities.
• Ensure consistency of brand messaging across digital and live experiences.
• Translate insights into compelling messaging and activation plans.
• Build persona frameworks to support strategy and campaigns.
• Collaborate with Product Marketing, Sales and Analytics to incorporate feedback and performance insights.
• Support campaign narratives and cross-channel activation.

Skills

Messaging strategy

Brand messaging

Cross-functional collaboration

Audience insights

Stakeholder alignment

Job description

Fuze Health is seeking a strategic Marketing lead to partner with senior stakeholders to define enterprise positioning and audience narratives. You will translate market insights into messaging that guides campaigns and product storytelling, ensuring consistency across channels.

You will collaborate with Product Marketing, Sales, and Analytics to incorporate research and performance data, shaping scalable messaging frameworks and activation plans for cross-functional initiatives.