Remote Brand Strategy & Engagement Lead

Fuze Health Inc.; Central City (CO); A distancia; USD 141.000 - 177.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Dental and vision plans

401(k) plan with company match

Paid holidays and parental leave

Lifestyle Spending Account

Descripción de la vacante

Fuze Health Inc. is seeking a marketing messaging leader to partner with senior stakeholders to develop and refine enterprise positioning and audience narratives.

You will translate complex healthcare concepts into clear, audience-focused messaging across channels, using qualitative and quantitative insights to build persona frameworks and inform campaigns. Collaborate with Product Marketing, Demand Gen, Events and Analytics to shape campaigns, ensure messaging consistency, and drive integrated

Formación

• Experience shaping messaging and positioning for enterprise or business-unit audiences.
• Ability to translate customer and market insights into clear narratives and personas.
• Strong collaboration with Product Marketing, Demand Gen, Sales and Analytics.

Responsabilidades

• Develop enterprise and business unit positioning with stakeholders.
• Create messaging frameworks, value props, and audience narratives.
• Ensure consistency of brand messaging across channels and experiences.
• Translate complex concepts into audience-centered messaging.
• Build persona frameworks to guide marketing strategy and activation.
• Incorporate research and performance insights with Product Marketing, Sales and Analytics.
• Collaborate with Event Marketing to align campaigns and events with messaging.

Conocimientos

Messaging frameworks

Value propositions

Audience narratives

Cross-functional collaboration

Descripción del empleo

Fuze Health Inc. is seeking a marketing messaging leader to partner with senior stakeholders to develop and refine enterprise positioning and audience narratives.

You will translate complex healthcare concepts into clear, audience-focused messaging across channels, using qualitative and quantitative insights to build persona frameworks and inform campaigns. Collaborate with Product Marketing, Demand Gen, Events and Analytics to shape campaigns, ensure messaging consistency, and drive integrated