Remote: B2B Media Strategy Director

Marketbridge; Northern (KY); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Time Off & Flexibility

Health Benefits

401(k)

Job summary

Marketbridge is seeking a Director, Media Strategy to lead and oversee B2B media strategies across a portfolio of client accounts. This role requires deep knowledge of media channels, platforms, and emerging trends, with the ability to translate client objectives into actionable plans.

You will partner with channel specialists, drive data-informed optimization, and mentor a growing media team. The position is remote, with a focus on delivering strategic value to Fortune 1000-style clients.

Qualifications

• Bachelor’s degree or equivalent in Marketing, Communications, Business, or related field.
• 8+ years in media strategy, planning, and buying, preferably in an agency.
• Proven experience creating and executing B2B media strategies across channels (programmatic, paid social, SEM).

Responsibilities

• Develop comprehensive B2B media strategies aligned with client objectives and business goals.
• Translate client objectives into actionable, full-funnel media plans.
• Identify and evaluate media opportunities across programmatic, paid social, SEM, and trade publications.
• Provide strategic direction during planning, activation, optimization, and reporting.

Skills

Media strategy

Client presentations

Analytical skills

Relationship management

Team leadership

Strategic thinking

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

The Trade Desk

DV360

Programmatic platforms

Job description

Marketbridge is seeking a Director, Media Strategy to lead and oversee B2B media strategies across a portfolio of client accounts. This role requires deep knowledge of media channels, platforms, and emerging trends, with the ability to translate client objectives into actionable plans.

You will partner with channel specialists, drive data-informed optimization, and mentor a growing media team. The position is remote, with a focus on delivering strategic value to Fortune 1000-style clients.